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Valuable Tips | Interesting Articles This Week

Here are the 63 startups that launched today at Y Combinator’s S18 Demo Day 1

TECHCRUNCH.COM — From “cheese 2.to connecting flights for satellites, Y Combinator showed off a wide array of early stage startups fresh from its YC Summer 2018 batch. A total of 63 companies took to the stage in front of a full audience at the Computer History Museum today in Mountain View to pitch on-off switches for organisms, laundry detergent subscription services, gymless gyms, lab-grown palm oil and sugary sugar substitutes.

Facebook Ad Sizes Cheat Sheet for 2018

BLOG.HOOTSUITE.COM — When it comes to online advertising, Facebook is king. One out of every five digital ad dollars is spent on Facebook—for good reason. The platform’s roughly 2 billion monthly users spend an average of 53 minutes a day on the site—more than Snapchat (33 minutes) and Instagram (32 minutes). If you…

The Facebook Ad Algorithm: What Marketers Need to Know

SOCIALMEDIAEXAMINER.COM — Want to lower your Facebook ad costs? Looking for tips to optimize your Facebook ad campaigns? To explore the Facebook ads algorithm, I interview Ralph Burns. More About This Show The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what…

3 Low-Cost Video Tools for Social Media Marketers

SOCIALMEDIAEXAMINER.COM — Need to do more marketing with video? Looking for video tools that are easy to use? In this article, you’ll discover three tools to quickly and easily create polished, eye-catching videos for social media. 3 Low-Cost Video Tools for Social Media Marketers by Alessandro Bogliari on Social Media…

The Complete Guide to LinkedIn Ads: How to Run a Successful Campaign

BLOG.HOOTSUITE.COM — Blog / Social So…. you want to start advertising on LinkedIn? You’ve probably been thinking about it for a while, years even, right? Or maybe, you’re already using pay-per-click techniques on Facebook, Twitter, or Google. And now you’re ready to do the same with LinkedIn. Either…

Distributed teams are rewriting the rules of office(less) politics

TECHCRUNCH.COM — about designing our dream home, we don’t think of having a thousand roommates in the same room with no doors or walls. Yet in today’s workplace where we spend most of our day, the purveyors of corporate office design insist that tearing down walls and bringing more people closer together in the same physical space will help foster better collaboration while dissolving the friction of traditional hierarchy and office politics.

Facebook Adds New Options to Events to Add More Context to Listings

SOCIALMEDIATODAY.COM — Facebook’s added a new option in Event set-up which enables organizers to list a schedule of times for happenings within an event. Spotted by social media advisor Matt Navarra, the new option could be a great addition for those looking to highlight specific elements, and give their potential attendees a better idea of when they should get along.

Robotics-as-a-service is on the way and inVia Robotics is leading the charge

TECHCRUNCH.COM — The team at inVia Robotics didn’t start out looking to build a business that would create a new kind of model for selling robotics to the masses, but that may be exactly what they’ve done. After their graduation from the University of Southern California’s robotics program, Lior Alazary, Dan Parks, and Randolph Voorhies, were casting around for ideas that could get traction quickly.

5 Social Media Mistakes (Plus the Number One Mistake to Avoid)

SOCIALMEDIATODAY.COM — Navigating the world of social media marketing doesn’t have to be a nerve-wracking experience. Knowing what to say, and when to say it, is probably the easiest way to summarize what your core strategy should be to generate real results, in terms of visibility as well as profitability. But when talking about social media marketing, it’s just as important to invest time into understanding what not to do when using social media for business.

Walmart completes its $16 billion acquisition of Flipkart

TECHCRUNCH.COM — Walmart announced over the weekend that it has completed a $16 billion investment in Flipkart that sees it become the majority owner of the Indian e-commerce company. The deal was first revealed back in May and now it has closed after receiving the necessary approvals. It sees Walmart take a 77 percent share in the company, buying out a number of prior investors in the process and expanding its rivalry with Amazon to a new horizon.

The Social City Report

HOOTSUITE.COM — By their nature, cities have always been social places. Today, rapid change and new technologies have fundamentally altered the experience of visiting or living in a city from what it was just a few years ago. This report explores the role that social media can play in the continuing evolution of…

Social Media ROI Pitch Package

HOOTSUITE.COM — Our Social Media ROI Pitch Package gives you the resources you need to build a solid business case for why your company should invest more in social. Whether you’re looking for tips on how to track your paid social ROI or need tips on how to pitch your executive for more budget, you’ll find it in…

Everything you need to know about how Spotify Ad Studio Works

MEDIUM.COM — Everything you need to know about how Spotify Ad Studio Works I’m extremely excited that Spotify has now launched it’s Ad Studio making audio advertising easily accessible to SMBs, startups and growth marketers.Note: it’s still in beta, but I signed up and got access in 24 hours.When working with…

Threads raises $20M for its luxury goods ’boutique’ that exists only in messaging apps

TECHCRUNCH.COM — When you think of e-commerce marketplaces, chances are that the first things that come to mind are storefronts built on websites and apps. But today an e-commerce startup that has never had either — and never plans to — has raised a fistful of cash to continue building out its shopping experience on the platform has been its growth engine: messaging apps.

Generating Leads with Social Media

HOOTSUITE.COM — Your next customers are on social media. If you can find them and convert them into leads, you can increase the return on your social investment dramatically—and transform the value of social to your organization. Generating Leads with Social Media: A Practical Guide to Improving ROI provides…

Elon Musk Confronts a Fateful Tweet and an ‘Excruciating’ Year

NYTIMES.COM — But that funding, it turned out, was far from secure.Mr. Musk has said he was referring to a potential investment by Saudi Arabia’s government investment fund. Mr. Musk had extensive talks with representatives of the $250 billion fund about possibly financing a transaction to take Tesla private —…

Facebook cracks down on opioid dealers after years of neglect

TECHCRUNCH.COM — role in the opioid crisis could become another scandal following yesterday’s release of harrowing new statistics from the Center for Disease Control. It estimated there were nearly 30,000 synthetic opioid overdose deaths in the U.in 2017, up from roughly 20,000 the year before. When recreational drugs like Xanax and OxyContin are adulterated with the more powerful synthetic opioid Fentanyl, the misdosage can prove fatal.

Interesting Articles This Week

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