Learn how multi-location brands fix complex marketing & GBP challenges with an AI layer and a 4-step local optimization framework.

The Google Search Console Generative AI performance reports just launched recently and already Google has documented a data logging bug with the Discover and Generative AI in Discover search performance reports.

Everybody eats. And, now and then, it’s fun to find something better. In the scheme of things, fancy foods are a bargain, a chance to have the best in the world for a few dollars. Here are some persistent (and new) favorites. For those outside the US, I hope you can find even better local options. Koeze makes the best peanut butter in the country. They make one batch a day, laboriously grinding f

Google has released an update to the recipe results within AI Mode to make them more publisher-friendly. Google added the creator name, recipe ratings and number of ingredients to these AI Mode results for some recipes. What is new. Robby Stein from Google said there are now “prominent links at the top of responses with useful details and images – like the creator name, recipe ratings and number

Microsoft is bringing experimentation to Performance Max campaigns, giving advertisers new ways to test campaign changes and measure incremental impact without disrupting live performance. What’s new: Uplift experiments let advertisers measure the incremental impact of Performance Max campaigns against a control group. Upgrade experiments allow advertisers to compare an existing campaign with an

OpenAI data show that active ChatGPT users on consumer plans now mostly use non-English languages, with growth fastest in Africa and Asia. The post ChatGPT Users Are Now Mostly Non-English appeared first on Search Engine Journal .

Google launched a new update in AI Mode that places recipe site links at the top of responses, with creator names, ratings and ingredient counts. The post Google Puts Recipe Links At Top Of AI Mode Responses appeared first on Search Engine Journal .

Google is updating the All Campaigns selector with a redesigned interface that makes it easier for advertisers to navigate large and complex account structures. What’s happening . The new All Campaigns selector is rolling out across Google Ads, bringing a refreshed layout and improved navigation tools. What’s new: The selector has been moved to a new location in the interface. Campaigns now appea

Google is updating its advertising policy to clarify how it limits certain ads while estimating a user’s age, offering advertisers more transparency as it expands age assurance technology worldwide. What’s happening . Google has renamed its Default Ads Treatment policy to “Categories restricted while Google is estimating a user’s age.” The change better reflects that the restrictions are temporar

Google is expanding measurement capabilities for YouTube brand campaigns, giving advertisers better visibility into how video ads drive engagement, brand interest, and downstream business outcomes. What’s new: Shorts Ad Actions for Video View Campaigns: Advertisers running Video View Campaigns that are opted into YouTube Shorts will now automatically benefit from Shorts Ad Actions in budget optim

Generative AI and automation are bringing excitement to some SEO professionals and anxiety to others. With 87% of Americans reading AI summaries, you’re falling behind if you’re not adapting your toolset to this trend. Moving from rigid enterprise tools to agile, AI-driven ones positions you as a forward-thinking authority with clients or your employer. This how-to will help you guide clients, em

Across Google Ads, Meta, and TikTok, platforms are pushing you toward broader, AI-driven targeting. Performance Max, Advantage+ campaigns, and TikTok’s automated audience expansion give algorithms more room to find converters while reducing your control over who sees an ad. This is fundamentally changing how campaigns are qualified. As targeting broadens, creative has become one of the most impor

Earlier this year, I argued that the core fundamentals of international SEO still matter . Hreflang, localization, technical excellence, and market-specific content remain essential to successful international search because search engines and LLMs still need to discover, understand, and connect content with the right audiences. The environment those fundamentals operate in has changed. For decad

ChatGPT’s source behavior shows why crawlable facts, third-party validation, and query-level search triggers matter more than generic GEO tactics. The post How ChatGPT Actually Picks Sources (I Read The Network Traffic, Not The Outputs) appeared first on Search Engine Journal .

This post was sponsored by Uberall. The opinions expressed in this article are the sponsor’s own. Who should own AI search visibility across all our locations? Should I add more AI tools to manage local listings and reviews, or is that making it worse? When 99% of senior marketers say they want an AI orchestration layer, the question is who leads it. The ideal multi-location marketing world is on

Google’s John Mueller said that while it is useful for site owners to add meta descriptions to their web pages, it is “definitely not a requirement,” he added. The usefulness comes from sometimes writing a meta description, “helps you to figure out a clear focus for a page,” John wrote on Reddit.

Most WordPress AI tools just suggest things. CortexWP connects to your actual site, finds the fault, and performs approved fixes. Here is a quick look at what it does, how the approval model works, and what the token pricing means for your wallet. The post ” ” first appeared on WP Mayor .

We knew this was coming, Google Ads now allows you to upload your customer loyalty data, i.e. Customer Match data, via the Google Merchant API. Google told us this change was coming back in March and Google has finally updated its documentation to say this is possible.

Microsoft Bing is testing having the source favicons at the top of the search results page work as an overlay box with more links. Previously, when you clicked on an icon it would anchor you down to that specific search result on the page but instead, in this tests, there is an overlay with the links.

Google is testing adding an open in new window icon on sponsored results within the Google Search results. This icon appears at the end of the URL in the Google search ads.

Yesterday, Google announced it was “renaming and updating the Default Ads Treatment policy to improve the clarity and transparency of the policy.” But it did one more thing, it removed “shocking content” from the list of categories of ads that would not be shown while Google was determining the user’s age.

High click-through rates no longer guarantee advertising success due to automated bidding and AI optimization changing traditional metrics. The post appeared first on Search Engine Journal .

Google rewrites meta descriptions. Here is what you can do to take back control of those snippets. The post The Absolute Best Way To Write Meta Descriptions appeared first on Search Engine Journal .

As any marketer or SEO knows, there’s a special satisfaction in seeing your hard work pay off in the form of snagging a top result on the SERPs. But in the age of answer engine optimization (AEO) , search results don’t tell the full story. To gauge success, you need to learn how to track your brand’s presence in AI search — which introduces a new set of metrics, including mentions, citations, and

Recent data shows that 88% of marketers now use AI every day to guide their biggest decisions, and for good reason. Marketing automation has been shown to generate 80% more leads and drive 77% higher conversion rates. With global ad spend now topping $1 trillion , there’s simply too much data for even the most experienced teams to manage by hand anymore. The secret is moving away from manual “gue

Welcome to the June edition of WPBeginner Spotlight! If there is one story this month, it’s AI becoming more integrated into WordPress. With the new WordPress Abilities API catching on fast, your favorite plugins are letting assistants like Claude and ChatGPT actually do the work on your site. They can build your forms, fix your SEO, and run your campaigns now, not just tell you what to change. T

Wondering why your AI-generated images look polished in demos but look flat when you try them yourself? Want to know how marketers are turning today’s AI image and video tools into reliable content systems? In this article, you’ll discover how to build AI image and video workflows that produce consistent, professional-quality results for marketing content. […]

Search visibility has fragmented beyond Google into AI assistants, social platforms, and navigation apps, requiring new strategies for multi-location brands. The post Multi-Location Search Visibility: Winning In Google & AI appeared first on Search Engine Journal .

A simple 7-question test helps us realize how diverse a population is. On this quiz, the highest possible score is less than 7%. No matter how common you think your answers are, no matter how normal you feel, you’re actually in sync with just 7% (at the most) of all citizens of the US. My answers put me under 4. “People like us do things like this,” is a useful definition of culture. But which th

Google’s Liz Reid argues personalization and preferred sources can help small publishers get found in AI search, though she shared no supporting data.

On June 23, around 40 students from the University of Illinois Chicago (UIC), Louisiana Tech University, and the University of Louisiana at Lafayette were celebrated in Chicago as the first cohort to receive the AI Leaders Micro-Credential through AI Leaders , the nation’s first workforce-focused AI literacy course tied to a recognized credential. Each of them earned it by building real projects,

A first-round match at Wimbledon is not usually treated like the main event. Serena Williams’ return is one of the exceptions. Williams, 44, is set to play 20-year-old Australian Maya Joint on Tuesday, June 30, in her first Wimbledon singles match since 2022, and tennis fans are abuzz with anticipation. This Tweet is currently unavailable. It might be loading or has been removed. This Tweet is cu

Google’s AI governance paper argues public-web training should remain fair use while pointing to opt-out controls, takedowns, and paid deals for specialized content. The post Google Defends AI Training As Fair Use In Governance Paper appeared first on Search Engine Journal .

Bought Reddit citations will be filtered the way Penguin filtered bought links. The only strategy that compounds on the agentic web is being real.

Six months ago, there was a core update that would’ve tanked your website. But it didn’t. It didn’t because your team fixed your canonicals, redirection issues, duplication issues, and JavaScript rendering eight months earlier. It was the kind of drudge work a technical engineer or developer got stuck with because the ticket was last on their list. And you don’t have any proof of it, not really.

Technical SEO changes can significantly improve how search engines access, understand, and evaluate your website. The recommendations with the greatest potential impact carry the greatest implementation risk. URL changes, canonical updates, robots.txt modifications, internal linking updates, and site migrations can improve performance, but mistakes can also hurt crawling, indexing, and search vis

What happens to SEO when the same person owns paid campaigns, landing pages, reporting, email, social posts, sales requests, and last-minute website updates? Usually, it waits. A lot. The hard reality is that most small marketing teams know SEO can drive qualified demand, reduce paid media dependency, and support the buyer journey long before someone fills out a form. The problem is that SEO rare

For the past two years, marketers have been asking one question: How do I show up in AI search? We’ve seen endless discussions about AI optimization, visibility, and how large language models decide which businesses to recommend. But a more practical question is emerging: How do you measure whether AI search is actually driving customers? That’s the challenge we set out to explore. By analyzing n

Liz Reid, Google’s Head of Search, was interviewed by Jason Howell and Jeff Jarvis on the AI Inside podcast. In that interview, Liz Reid said Google wants great content to shine in its search results and AI experiences. She said, “we really do want great content to shine and continue to connect people to it.”

Selling AI as a people replacement alienates buyers and contradicts employment data. Here is why the substitution narrative backfires. The post Selling AI As A Replacement Wins Attention & Kills Trust appeared first on Search Engine Journal .

Google seems to be testing the rollout of top stories within the AI Overview section of the Google Search results. This was something Google pre-announced last month and it now seems to be rolling out to some searchers.

Google has now specified exactly which regions local inventory ads and free local listings are available. Previously, Google would lump both together, but in reality, local inventory ads are accepted in more regions than free local listings within Google Merchant Center.

OpenAI has dropped the “Sponsored” label on its ChatGPT Ads for an “Ad” label. The position of the label also moved from the top left of the ad box to the right side of the individual ad unit.

Google Ads is adding new reporting to Performance Max campaigns for product reporting by asset group and also a report to view audience segments by spend. These reports should give you more clarity in your ad campaign spend and to understand the ROI of such spend.

AI search optimization is the practice of improving brands’ odds of being cited and mentioned by answer engines like ChatGPT, Gemini, and AI Overviews. The traffic it earns is small but high-intent. Across more than 1,200 publisher and news sites, visitors referred by AI tools signed up at roughly 11 times the rate of search visitors, according to a Microsoft Clarity study . In this article, I’ll

Scrunch vs Semrush comes down to one question: Do you need a dedicated AI visibility tool, or a full SEO suite that now tracks AI answers too? Scrunch is an AEO specialist built to monitor how your brand appears in AI-generated answers, while Semrush is a traditional SEO platform that added an AI Visibility Toolkit to a stack marketers already use for keyword research, rank tracking, and backlink

Your internal link structure gradually loses effectiveness as new content pulls equity away from important pages. The post appeared first on Search Engine Journal .

The backlist are the products already in the marketplace. Built earlier, still sold. The frontlist is the new. Restaurants have regulars (backlist) and new patrons. Broadway shows are attended by people who see three to ten shows a year, as well as folks going to their very first production. Supermarkets sell staples (like milk and bananas) as well as new products. Software companies, farmers, ev

Google confirmed that meta descriptions are not a requirement, then explained why it’s not pointless to write them. The post Google: Meta Descriptions Not Required For SEO.

Australia’s teen social media ban has been in effect since December , and the government’s verdict on how it’s going is pretty clear: not well enough. Prime Minister Anthony Albanese announced this week that Australia will double the maximum penalty for violating its social media minimum age law, raising the fine ceiling from $AUD49.5 million ($US33 million) to $AUD99 million ($US68.2 million). T

The “separate AEO strategy” consultants have been selling collapses when Google itself says it’s one playbook. Here’s what that means for how you build. The post Search And Agents Are One Product. You Only Need One Playbook appeared first on Search Engine Journal .

Google says publishers who want to survive in AI Search need to start making content users actually want to read. The post Google Says AI Visibility Hinges On Content People Actually Want To Read appeared first on Search Engine Journal .

If you can swap your slogan with a competitor’s without changing the meaning of either brand, then your slogan is meaningless. For example, “You belong here” is not a positioning statement for a college seeking new students. It’s just noise. It also doesn’t help to mix weasel words with more weasel words and then add specifics. On charity’s pitch: “Your contribution can help up to 35 people.”

If there’s one thing Twitch CEO Dan Clancy wants people to know about what makes Twitch special, it’s that the live streaming site is all about community. “Social media, interestingly, has become anti-social,” Clancy said during a fireside chat titled, Why Live is the Future of Connection: From Passive Scrolling to Real Connection at VidCon 2026 . “It started as a technology that connected us wit

The line between earning a brand mention in AI answers and engineering one is getting redrawn. Here’s what the research and Google’s June update say. The post Google’s Spam Update Now Reaches AI Answers. Enforcement Is Hard appeared first on Search Engine Journal .

One of the nicest thing you can do for someone you care about is point them to an idea, a book, a talk or a tool that will amplify their work and help them get to where they’re going. It’s not easy. It means you understand their goals, see them for who they are and care enough about their work to amplify it. That’s why filling in the missing piece with a complement is worth much more than an empt

Bruce Clay, a founding figure who shaped the SEO marketing industry, has died. His concepts continue to influence professionals to this day.

Watch this video on Vimeo Every PPC professional has a story they wish they could erase. For Danny Gavin, founder of Optidge, it wasn’t a failed bidding strategy or a campaign that overspent. It was something far simpler—and arguably much more painful. Danny joined me on PPC Live The Podcast, to talk about the technical issue that meant leads generated through a landing page never reached the cli

Bruce Clay, known as the Father of SEO, sadly passed away in late May. Bruce Clay was one of, if not the, founding father of the SEO industry, starting a real professional SEO agency back in 1996. He was the first sponsor of the first SEO conference, ever and he has given more of his time, resources and money to the creation of the SEO space than almost anyone else. Tribute video. The Bruce Clay,

Google has confirmed the June 2026 spam update , which was released on Wednesday, June 24th at around noon ET, is now done rolling out. The update finished rolling out on June 26 at 2pm ET. Here is what Google posted : “The rollout was complete as of June 26, 2026” Why we care. This is the second Google spam update announced in 2026 and this update felt a bit bigger than the March 2026 spam updat

Too many buzzwords in the AI search space? Let’s simplify it. AI engines reward clarity, freshness, and context. Steal Rejoice Ojiaku’s content framework for your new and updated content to improve citations and mentions.

Bruce Clay, known as the Father of SEO, passed away in late May. Bruce Clay started his company before there was even an SEO industry and is known for helping it become a true professional industry. I never met an individual who has contributed more to the industry than Bruce, both in terms of his time, resources, and money.

It only took about two days – the Google June 2026 spam update is now done rolling out. It started on Wednesday, June 24, 2026 at around noon and completed on June 26, 2026 at around 2pm ET. This update felt like it started earlier than it was announced, and felt more widespread than a typical Google spam update.

Key Takeaways Content marketing is how you turn attention into trust, and trust into business outcomes. Every section of this guide covers a piece of that pipeline. The majority of top-performing B2B marketers credit audience understanding as their top success factor. Define who you’re reaching and what problem they’re solving before producing anything. One well-researched piece outperforms 10 th

Google is giving Standard Shopping advertisers access to a bidding strategy that was previously tied to a Target ROAS goal, potentially reducing the need to use Performance Max solely for value-based bidding. What’s happening . Google is rolling out Maximize Conversion Value bidding for Standard Shopping campaigns without requiring advertisers to set a Target ROAS. Previously, advertisers looking

Google Search Console’s page indexing report is currently delayed by over two weeks, with a last updated time stamp of June 11, 2026. That means you won’t be able to see a recent look at the page indexing data for the pages on your website. The delay. If you check your Google Search Console page indexing report, you will likely see this date: Page indexing report. This report shows you which page

We’ve all seen dashboards that don’t make sense when you look into the numbers, but now that same data could be training your campaigns to spend your budget chasing the wrong people. As automation takes over more of the ad-buying process, from creative generation to bidding, data has become one of the last inputs advertisers can control, and perhaps the most important. That’s because automation c

Your existing content can be a goldmine if you know how to improve it. Finding the time is a challenge in itself. I’ve found that using Claude makes what can be an outsized task much more manageable. If it feels daunting, you don’t have to build a massive content audit workflow from the start. With Claude, you can start by auditing a single article, iterate on it, and create skills you can reuse

As traditional SEO shifts toward GEO , there’s a growing narrative that visibility in AI search depends heavily on off-site brand mentions. As a result, marketers are being told to think beyond on-site content and prioritize off-site marketing initiatives to succeed in AI search. There’s industrywide consensus on the growing importance of off-site signals in AI search. However, this has opened th

Most AI visibility advice skips the rendering step. A study of 274 fintech homepages shows why that’s the most expensive mistake to make. The post A Third Of Fintech Is Invisible To AI Agents appeared first on Search Engine Journal .

Five search developments this week: a spam update, AI impression counts, CTR data, Similarweb’s branded search findings, and Google’s tool access stance. The post Google Spam Update Rolls Out, AI Manipulation In Scope – SEO Pulse appeared first on Search Engine Journal .

This week, Google released the June 2026 spam update, Google said it was a normal spam update but it does feel like this one started a bit earlier and was a big one. Yes, we covered on Sunday what we thought…

Google Ads seems to be rolling out Maximize Conversion Value bidding within Standard Shopping campaigns. You might see under the Budget and bidding optimization setting for your Standard Shopping campaigns, the bid option for “Maximize conversion value.”

Google announced new security controls for Merchant Center for Agencies, specifically around user access controls for admins and standard roles. Ginny Marvin, the Google Ads Liaison, said that these changes are “to help streamline workflows and improve security.”

The Google Ads API will stop allowing advertisers to create Smart Campaigns on August 3, 2026. Google has been transitioning from Smart Campaigns to Performance Max campaigns for years now.

Google has added the messages button back to the Google Business Profile dashboard within Google Search. Google use to have a feature like this but I believe removed it but now it is possibly coming back.

Earlier this month, we covered Google’s announcement of the Google-hosted lead form. Well, now it is going live for some advertisers in their Google Ads advertiser accounts.

LinkedIn Ads has a reputation for being expensive. The data supports that at first glance. Across the client accounts analyzed for this study, LinkedIn’s average CPC was $11.12 compared with $5.45 on Google Ads. However, that comparison doesn’t tell the whole story. When we compare the cost of reaching new, high-intent B2B buyers, the gap narrows considerably. Non-branded Google Search campaigns

Google’s John Mueller answered whether Google Gemini’s new AI agents change the rules for SEO. The post Google Answers Question About SEO For AI Agents appeared first on Search Engine Journal .

Google warns that websites can expose AI agents to hidden traps for agentic AI navigating the open web. The post Google Gemini Can Now Control Your Computer.

New data from IAB and Billion Dollar Boy explains the performance gap between creator content and brand-led ads, with specific fixes for both. The post Your Brand Message Is Costing You Half Your Views – What 2 Reports Can Tell Us appeared first on Search Engine Journal .

They keep getting fancier . But you would benefit from investing in better lighting instead. It’s tempting to upgrade your computer processor, your frying pan or your sneakers as well. The thing is, once the foundational tools are good enough, technique and training outperform hardware.

Google is rolling out a new round of Demand Gen updates aimed at helping advertisers improve creative performance, reach more customers across YouTube and better measure campaign results. Demand Gen campaigns are designed to drive discovery and conversions across Google’s visual surfaces. The latest updates focus on reducing creative friction while giving advertisers more insight into what’s work

Google has released Google Ads API v24.2, an update that introduces new security controls, AI transparency features, enhanced reporting capabilities and additional experiment types for advertisers and developers. What’s new . The headline feature is support for multi-party approvals (MPA), which requires a second administrator to approve sensitive account actions such as user invitations and acce

Google is rolling out new Agency Admin and Standard roles in Merchant Center for Agencies, giving agencies more centralized control over client access while improving security and operational efficiency. What’s new: Clients are now linked directly to an agency rather than individual users. This allows agencies to manage client access from a single centralized location, making it easier to grant o

This series began with an observation: AI systems don’t always give the same answer to the same question. In the first article, I argued that the inconsistency wasn’t randomness . It was confidence loss across a measurable pipeline we can diagnose and fix. Working through the AI engine pipeline , gate by gate, eventually led me to the won gate, where three clicks await: the imperfect click of sea

Traditional competitor campaigns often generate expensive clicks and disappointing results. People searching for a competitor’s brand are usually close to making a purchase, making your ad little more than a detour on their path to conversion. Bidding on competitor brand terms isn’t your only option. Demand Gen campaigns and negative-intent keywords can help you reach competitor-aware audiences m

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google released the Google June 2026 spam update yesterday afternoon…

Desktop and mobile clickthrough rates are splitting, according to new benchmark data. Clicks are growing on desktop while declining on mobile. The post Google Desktop CTR Climbs While Mobile Dips, Report Finds appeared first on Search Engine Journal .

ClaudeBot outpaced Googlebot on a new site. Here’s what verified crawl data actually looks like, and how to get your own. The post 81.8% Of My ‘AI Assistant’ Traffic Was Fake.

LLMs have changed the way people search and the way Google answers. While the SERP hasn’t been 10 blue links in a very long time, it has traditionally been centered on a single intent: the thing a person is looking for. Now, AI Overviews create a full article directly in the SERP. They don’t just answer the searcher’s query. Results include related terms, contextual refinements, and supporting in

The best and worst part of the web is the ability to freely share your opinions regardless of whether they’re technically accurate. But imagine a scenario where you are held accountable not only for what you say online, but also for whether it is human- or AI-written? A recent report came out that a German court is holding Google accountable for just this. The court treated AI Overviews as Google

Earlier this month, Google announced new ways to control how Google’s general search AI features (like AI Mode and AI Overviews) can use your content and link to your content. Well, Google has released a super detailed help document explaining how it all works, including how to access it, the controls, what it does, the time it takes, the property inheritance, and how to submit feedback.

Google is testing a button in the AI Overview within Google Search that takes you to the web only tab. As a reminder, the web only tab does not have any AI search features or other search verticles, it only has the web search results.

Google has released version 24.2 of the Google Ads API, this is a minor release with dozens of updates. This update includes “critical security updates, new AI transparency features, reporting enhancements, and powerful planning insights,” Google announced.

Google’s John Mueller explained when Google will count an impression for a web page within the generative AI features in Google Search. In short, there needs to be a link to your site being shown in AI Overviews / AI Mode for it to show as an impression in the new Google Search Console AI performance reports.

Google is testing autocomplete within the Ask Anything follow-up box within Google Search’s AI Mode. So when you start to type a follow-up question, Google will suggest autocomplete suggestions.

The page indexing report within Google Search Console is now two weeks delayed. It is stuck at June 11, 2026, for me, and has not been updated in 14 days. Google has been reporting issues with Search Console often enough, so this is not unusual, but this delay is significant enough to cover, since we are now at the two-week mark.

Competitive brand bidding has become a staple PPC strategy. Many brands assume there’s little they can do about it beyond running their own branded campaigns. Industry case studies show that advertisers who gain visibility into competitor, affiliate, and trademark bidding activity often uncover substantial CPC inflation.

Running ads on every platform? Here’s how to build a measurement framework that compares performance fairly across Google, Microsoft, Meta, and Amazon. The post How Do I Effectively Measure Campaign Success Across Multiple Platforms?

After years of working alongside CRM administrators, I’ve learned the single biggest difference between CRM platforms that drive revenue and ones that collect digital dust. The difference isn’t the software nor the budget, but the quality of the administration behind it. CRM administration is the operational discipline that determines whether your platform actually reflects how your business curr

If a brand is not visible in answer engines, it’s missing critical early-stage influence. According to McKinsey , 50% of consumers now use answer engines, and more than 70% rely on it to ask questions and gather information. That means a growing share of discovery occurs within AI tools and before users click through to websites. But how do marketers know how their site is performing in these new

Is Meta asking you to hand over more control of your Facebook ads than you’re comfortable with? Wondering which of its new AI tools you can actually trust, and which ones still need a human in the loop? In this article, you’ll discover how to use Facebook’s new AI-powered tools to change the way you […] The post appeared first on Social Media Examiner .

WP Rocket now offers free CDN, lowering the barrier to meaningful performance improvements on the most important pages.

If you love WordPress and rely on WPBeginner for tutorials, tips, and guides, then we want to show you an easy way to make sure you can easily find WPBeginner tutorials when you search on Google. Google search offers a feature called ‘Preferred Sources.’ This lets you choose websites with the content you want to see more of in search results. Instead of scrolling through multiple pages of search

WordPress developers question whether the platform’s AI ambitions are pulling attention away from what users have been asking for all along. The post WordPress Developers Say New AI Feature Does Not Belong In Core appeared first on Search Engine Journal .

Look around the room you’re in. There are dozens of electrically powered devices, each waiting for you to request their assistance. A toaster, six lights, an oven, the ice maker, stereo, TV, microwave… It’s a very long list. Silent and ubiquitous. Of course, electricity didn’t start this way. Using a washing machine to do your laundry required unscrewing a lightbulb and then screwing in the Ediso

Two SMX Advanced talks on AI search reveal why technical roadmaps stall without internal coalitions to move them forward. The post AI Search Optimization Isn’t The Hard Part – It’s Getting Buy-In appeared first on Search Engine Journal .

Explore the limitations of AI in content creation. Uncover why AI-generated work often lacks originality and uniqueness. The post What 2 Content Strategists Say AI Should Never Write For You [Webinar] appeared first on Search Engine Journal .

Measuring AI search like SEO? Learn what to track instead: visibility, recommendations, bot access, citations, and off-site signals that drive real value

John Mueller explained that impressions in Google’s Search Console AI report track links to your pages, and user-activated links only count after they’re activated. The post Google’s Mueller Explains How AI Search Impressions Get Counted appeared first on Search Engine Journal .

SignalFire reports marketing hiring at major tech companies has fallen far more sharply than engineering, based on its hiring data. The post Marketing Hiring Down 36% At Big Tech, Data Shows appeared