HOOTSUITE.COM — If you don’t have a clear social media strategy for your organization, you’re probably struggling to get the customer engagement levels, insight, and sales you’re hoping for. How to Create a Social Media Strategy: A 5-step Guide to Developing Your Social Media Presence can help. This hands-on…

MCCLATCHYDC.COM — The Justice Department special counsel has evidence that Donald Trump’s personal lawyer and confidant, Michael Cohen, secretly made a late-summer trip to Prague during the 2016 presidential campaign, according to two sources familiar with the matter. Confirmation of the trip would lend credence to a retired British spy’s report that Cohen strategized there with a powerful Kremlin figure about Russian meddling in the U.election.

BLOG.HOOTSUITE.COM — Blog / Social By: James Mulvey 2020—it’s a year that, because of its symmetrical numerology, tends to attract a disproportionate share of futurist musings. Not wanting to be left out (as well as to capitalize on the SEO term “social media in 2020”), I’ve made a list of how social…

TECHCRUNCH.COM — MessageMe. Facebook has repeatedly cut off competitors from its feature for finding your friends on their apps…after jumpstarting its own social graph by convincing people to upload their Gmail contacts. Meanwhile, Facebook’s Download Your Information tool merely exports a text list of friends’ names you can’t use elsewhere.

BLOG.HOOTSUITE.COM — Blog / Social By: Dara Fontein A lot can change in a year, especially in the world of social media. It can be difficult to keep up with all of the terms and slang used with the introduction of new technologies and platforms, so we decided it was time to update our Social Media…

TECHCRUNCH.COM — Outrage that Facebook made the private data of over 87 million of its U.users available to the Trump campaign has stoked fears of big US-based technology companies are tracking our every move and misusing our personal data to manipulate us without adequate transparency, oversight, or regulation. These legitimate concerns about the privacy threat these companies potentially pose must be balanced by an appreciation of the important role data-optimizing companies like these play in promoting our national security.

NEWYORKER.COM — On May 1, 2003, the day President George W. Bush landed on the U.S.S. Abraham Lincoln in front of the massive “Mission Accomplished” sign, I was in Baghdad performing what had become a daily ritual. I went to a gate on the side of the Republican Palace, in the Green Zone, where an American…

BLOG.HOOTSUITE.COM — Blog / Social By: Fergus Baird LinkedIn is the world’s largest and most active professional networking platform, with over 13 million companies vying for the attention of more than half a billion users. Once seen primarily as a job-seeking tool, the platform now offers a rich…

BLOG.HOOTSUITE.COM — Blog / Social By: Michael Aynsley If Instagram marketing is a medieval battlefield, you, the social media pro, are the gallant knight and the hashtag is your trusted sword. Wield it well and you will bring honor (brand awareness) to your noble kingdom (company). This guide will…

BLOG.HOOTSUITE.COM — Blog / Social By: Curtis Foreman JAPADOG is a wonderful little company that operates a food truck and restaurant in my hometown of Vancouver, BC with the stated mission of “making the world happy and alive through hot dogs!” As you can imagine, some JAPADOG fans were devastated…

BLOG.HOOTSUITE.COM — Blog / Social By: Christina Newberry Want to get more YouTube views? There’s no doubt the opportunity is there. In fact, Generation X alone watches 1.5 billion videos on YouTube every single day. And the average viewer watches more than an hour of video daily just on their mobile…

BLOG.HOOTSUITE.COM — Blog / Social By: Kendall Walters Close your eyes and picture this: it’s May 3, end of day, all the designers have gone home and suddenly it hits you: tomorrow is Star Wars Day—May the 4th—a huge marketing opportunity and you’ve got nothing. A mad scramble ensues to come up with a…

ADESPRESSO.COM — Here’s a stat that may surprise you: 96% of the people talking about your brand online probably don’t even follow you. How are you supposed to engage in these conversations if you don’t know they’re happening? The answer is simple: social listening software. With social listening, your brand will…

BLOG.HOOTSUITE.COM — Blog / Social By: Emily Copp You’ve passed through interviews with flying colors by promising big things for your new company’s social channels. You’re feeling really good. Fast forward a few weeks. The job offer afterglow is gone and it’s day one in your new role as content…

BLOG.HOOTSUITE.COM — Blog / Social By: Ryan Holmes This post was originally published on Adweek. Nowadays, it’s a scene you’ll pretty much see only in movies: Stock traders in brightly colored jackets frantically shouting and flashing symbols on exchange floors. But this was how stocks were bought and…

HOOTSUITE.COM — Social media can be an incredibly important business tool. But if you’re not analyzing the data behind social, you’re missing out on important insights that can inform important decisions and help you achieve real results. To find those insights, you need to be tracking the right social metrics…

BLOG.HOOTSUITE.COM — Blog / Social By: Sydney Parker In this zany internet age, we’ve become more selective about how we spend our time on the world wide web. With zillions of internet articles to read on everything from politics to polar bears and limited time to devote to said reading, many people…

BLOG.HOOTSUITE.COM — Blog / Social By: Dara Fontein I’m not going to sit here and pretend that I only read marketing books. I’m not a dirty liar. But there are a few resources that every social marketer must read. I could list the top 10 marketing books on Amazon, but there is much more that goes into…

TECHCRUNCH.COM — is preparing to launch a feature called Nametags that lets you create a special image that people can scan with the Instagram Stories camera to follow you. TechCrunch broke the news of Nametags code in Instagram’s Android APK last month. But now thanks to reader Genady Okrain we have screenshots and more details of the Instagram Nametags feature.

BLOG.HOOTSUITE.COM — Blog / Social By: Dara Fontein If your 2018 social media goals have anything to do with saving time, being more productive, or improving the ROI of your marketing efforts, then the following social media apps are here to help. Continue reading to discover: The most useful tools…