Free Goods Of The Week – Nov.03
November 5, 2024
Valuable Tips | Interesting Articles This Week
Notification Master Review: Our Look at a Plugin to Help Keep Your Users in the Loop
Notification Master is a versatile WordPress plugin designed to enhance user engagement by providing a comprehensive notification system. This Notification Master review will look at the functionality on offer and help you decide if it’s for you!
5 Ways that AI Analytics Tools Can Make You a Better Marketer
There are, it would seem, as many AI marketing tools as there are stars in the sky. Do you really need to use them? Probably. Do you need a dozen of them? Probably not. Here’s a guide to help you cut through the chaos and confusion of AI marketing analytics tools to find some that really work for your needs. Table of Contents How to Use AI for Marketing Analytics Tools for Marketing Analytics How
How to Add or Change WordPress Admin Icons (2 Easy Methods)
Personalizing your WordPress dashboard can improve the user experience. One easy way to do this is by adding or changing admin icons. Custom icons can improve your workflow and make it easier for new users to navigate the admin area of your site. Plus, a personalized dashboard is more enjoyable to use. In this article, we will show you how to add or change WordPress admin icons.
Principles have a priority. Isaac Asimov’s three rules of robotics were: First Law A robot may not injure a human being or, through inaction, allow a human being to come to harm. Second Law A robot must obey the orders given it by human beings except where such orders would conflict with the First Law. Third Law A robot must protect its own existence as long as such protection does not conflict
It’s a lazy amplifier. “Very” can modify almost any adjective, but it might not deliver our intended message. Putting it in front of a positive like “charming” or “kind” or “generous” can make it clear that we mean what we said, but more so. But, placed in front of a description of otherness, it can push the person we’re describing into a corner. “They have very pointy ears” or “They are very mid
If worrying about paying the mortgage gets you motivated to lean hard into the next project, don’t be surprised if that sort of fear arises every time you have hard work to do. If your goal is to teach the naysayers a lesson, remember that you’ll need to find people who you want to defeat every time you need to do important work. If you are measuring a false proxy, a metric you say you don’t care
WordPress Vulnerability & Patch Roundup October 2024
Vulnerability reports and responsible disclosures are essential for website security awareness and education. Automated attacks targeting known software vulnerabilities are one of the leading causes of website compromises. To help educate website owners about potential threats to their environments, we’ve compiled a list of important security updates and vulnerability patches for the WordPress ec
110+ Nonprofit Marketing Statistics and Insights You Should Know
Fun fact: on average, desktop users donate nearly 50% more than mobile users. And that’s just one of the many eye-opening statistics we’ve learned about nonprofit marketing. At WPBeginner, we have helped lots of nonprofits improve their online presence to successfully promote their causes. Many of our WordPress businesses even offer special discounts for nonprofit organizations.
What Is D2C Marketing? Here Are 11 Tips I Found For Doing It Right [+ Examples]
When I first heard I had to write about D2C marketing, I did what many professionals do when presented with something they know nothing about — I quietly panicked and then asked ChatGPT. To my surprise, however, I learned D2C marketing isn’t as foreign to me as I thought. And it likely isn’t to you, either. Dollar Shave Club, Blue Apron, and Glossier are all well-known brands built on the business
How to Grow Your Social Media Following From Zero
You may have noticed that some people spend years writing and publishing content and only build a handful of followers… Continue Reading
Alas, we probably will. Recurring scams, hustles and deceptions work because we’re eager to be fooled by them. Vaporware, false deadlines, fake budgets, unrealistic promises and straight out con jobs persist because at some level, we demand them. Divisive arguments, mob enthusiasm and simple lies work surprising well. False hope delivers a benefit in the moment, while the reality we have to live
Ads are everywhere. They generate revenue for site owners and can present related content to the website being visited. As detailed in previous articles, bad actors often take advantage of that functionality. Quite often rogue ad networks will be used to pull down malicious content, but recently we’ve seen a campaign where the threat actors are utilizing popular services like Github and Bitbucket
PersonalizeWP Review: Tailored Experiences, Maximum Results
Personalizing your WordPress site can be a turning point, but is PersonalizeWP the right tool for the job? In this review, we’ll break down its features, use cases, and potential impact on engagement and conversions while dabbling with how to use the plugin. Let’s see if it deserves a spot in your WordPress toolkit.
Screenwriting Techniques for Marketers: Defining Your Customer’s Problem
Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. For the past ten years, I’ve been using Hollywood screenwriting techniques to help companies create powerful marketing stories. I’ve seen firsthand how powerful storytelling can be in transforming a company’s messaging. Before we keep going though, spoiler alert, I need yo
Personality Content: Strategies for Creating AI-Proof Content
If you rely on SEO and information-based content to grow your audience, it’s time to rethink your approach with personality content. Informational content used to be the go-to method for building brand awareness and driving growth. And it was a pretty simple process: rank for key search terms, attract web traffic, and convert leads. But with AI’s growing capabilities, this category of content has
How to Sell on WordPress Without WooCommerce (3 Methods)
WooCommerce is a popular and powerful plugin for creating online stores with WordPress. However, it is not the only option available. While WooCommerce excels at selling large collections of physical products, there are better choices for selling digital goods, personal services, subscriptions, and more. In fact, here at WPBeginner, we’ve used WooCommerce alternatives like Easy Digital Downloads
How to Build Messages That Build Buy-In
Are you struggling to implement changes in your marketing strategy? Wondering how to get buy-in from skeptical team members or clients? In this article, we’ll explore how to create messages that get people to embrace change inside a business. Why Change is Difficult for Marketers and Businesses Change is a constant in the business world, […]
There’s a huge difference between carrying a stethoscope and being a doctor. And being a clown requires far more than getting a clown suit. Entrepreneurs with business cards, slick websites and mission statements are confused. That’s not the hard part. If the costume puts you in the right frame of mind, that’s great. But the hard part is the important part. Can you list the parts that matter?
6 marketing takeaways from Longlegs’ campaign of terror
Mid-June, 2024. A full page of indecipherable glyphs runs in The Seattle Times , with the only clue a typewritten-style note at the bottom: “Printed at the request of LONGLEGS.” A week later, a user named Mr_Downstairs leaves strings of glyphs in the comments on Letterboxd. Image Source Billboards pop up; a partially obscured face peers down at drivers. In large red type
Introducing Expanded Webmail Plans To Support Your Business Growth
Great news for agencies, developers and freelancers! We’ve heard that while many of you love our Webmail service, the 5GB storage limit is getting tight. That’s why we’re introducing our new range of expanded Webmail plans to help take your email capabilities to the next level. More Space, More Flexibility, More Power We’re expanding our offerings to include six different storage tiers, allowing
Read to the end to see a Halloween costume that’ll make you break down into the giggles. In today’s edition: Quoth the fake plugin malware, “Aw, Snap!” The Monster’s Award party has begun, and it’s gonna be a graveyard smash. Some practical tips for hunting zombie pages on your WordPress site. Hot Off The Presses: What’s New? Beware!
Indonesian Gambling Redirect Hiding in Plain Sight
Many pieces of malware found over the years have been complex and difficult to find. Attackers often obfuscate their code to make it harder to track. Some pieces of malware require extensive reviews to uncover. But in other instances, that is not always the case. Threat actors find new ways to inject malware to avoid detection, and in some situations, they hide their malicious code in plain sight
Five lessons from week one of This is Strategy
Once you decide to write a book about strategy , it raises the bar for having a strategy for the launch. People generally focus far too much on the launch of a project. Rocketships need a perfect launch, because just about everything after the launch is simply ballistic. But most of us don’t work at Cape Canaveral. The world of books is a metaphor for a lot of industries, where old methods aren’t
How to Quickly Import Users Into WordPress From a Dedicated File
If you need to undertake a site migration, your list of users has to be free from corruption or errors. In this post, we look at how to import users into WordPress using one of many different file formats. It will also showcase how the WP All Import plugin can help you!
The Ultimate Guide to Using WordPress Forms (All You Need to Know)
We use forms across all our WordPress websites and have seen how they can increase functionality and boost the user experience. Whether you’re collecting feedback, managing registrations, or generating leads, forms serve as a critical communication tool between you and your visitors. They can make it easy to gather information, allow users to share their thoughts easily, or sign up for newsletter
Periods were an extraordinary invention. It took thousands of years of writing before we settled on this simple convention. The most direct way to improve your writing is to make your sentences shorter. I was reading a magazine article yesterday and was rapidly losing interest. The topic appealed to me, but I couldn’t keep reading. Then I noticed that halfway through the first column
WordPress 6.7 Release Candidate 2
The second release candidate (RC2) for WordPress 6.7 is ready for download and testing! This version of the WordPress software is under development . Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it’s recommended that you evaluate RC2 on a test server and site. Reaching this phase of the release cycle is an important milestone.
WPBeginner Spotlight 05: WordPress Drama, New AI Features + Major Plugin Updates
October has been one of the most eventful months in the recent history of the WordPress ecosystem. There were many updates, new features, product launches, and some controversy, too. In this edition of WPBeginner Spotlight, we’ll cover everything from WPForms’ exciting new AI features to the latest developments in WordPress 6.7. We’ll also dive into the recent WordPress drama and what it could me
Getting B2B Ecommerce Right — Here’s What I Learned From Experts
B2B ecommerce is a thriving industry. Growing at a rate of over 10% each year, B2B ecommerce will generate over $3 billion in sales by 2027 . However, no matter how familiar you are with B2C (business-to-consumer) ecommerce, selling to businesses is an entirely different beast. I wanted to find out how exactly B2B ecommerce strategies differ from B2C ones
Are AI Agents Worth It? HubSpot’s CMO and VP Weigh In
On a recent Marketing Against the Grain podcast episode, HubSpot founder and CTO Dharmesh Shah sat down with hosts Kipp Bodnar and Kieran Flanagan to discuss the rise of AI agents. When I heard the term “AI agents,” I thought of little robots sneaking around like spies, completing tasks for marketers. Obviously, that‘s not completely true (they don’t wear suits), but they are very helpful to mark
AI Creativity Unlocked: Making Anything Seem Possible
Interested in how AI can transform your creative process? Looking for practical tips to use AI to expand your creativity and drive marketing innovation? In this article, you’ll discover how to use AI to unlock your creativity. Why Marketers Should Embrace Artificial Intelligence for Creativity In the past, innovative marketing ideas were often difficult to […]
You are someone’s ancestor. Most immediately, you are the ancestor of the you of tomorrow. That’s why we don’t spend every penny in our bank account, why we put leftovers in the fridge, why we earn a degree–it’s a gift to the you of tomorrow. Each of us have a way of thinking about our ancestorhood. The circle of now is how far into the future you’re hoping to make an impact.
Meet E2M Solutions: A Full-Service White Label Partner for Digital Agencies
E2M Solutions is a full-service white-label partner that helps digital agencies, large or small, grow and scale without expanding their in-house teams. This post introduces the team and shows you what they’re good at!
AI Conversion Rate Optimization — What Are the Benefits & How to Use It in Your Business
Being a marketer is hard — I feel it’s always been this way, but now the pressure to deliver results is even higher. Companies are cutting their marketing budgets and watching every penny before deciding what to spend it on. Fortunately, we now have access to many tools, including AI, which can make our work a little bit easier. While some of these tools can take over routine, time-consuming task
5 Marketing Strategies Polymarket Is Using to Be Everywhere at Once
If you’ve followed the news or opened X this fall, you’ve probably seen Polymarket . It’s that prediction market for politics (and more) that’s been all over the place lately. I’ve been following their rise for the past year from a no-name niche betting market to over $1B assets under management — with the CEO on the cover of Forbes and presidential candidates mentioning them in speeches.
6 Best Online Order Form Plugins for WordPress (Expert Picks)
Creating an efficient online ordering system is important for every eCommerce store. It helps streamline the purchasing process and boost the customer experience. However, WordPress doesn’t offer order form features by default. You’ll need an eCommerce plugin to get them. At WPBeginner, we were already using WPForms for our contact forms and realized that it could also be used to create online or
There is a significant difference between, “I promise,” and “I’ll do my best.” Promises are difficult to keep and ought to be offered with that in mind. Doing our best is assumed.
Interesting Articles This Week
