Valuable Tips to Help Your Social Marketing 33 – Interesting Articles This Week

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Valuable Tips | Interesting Articles This Week

Your Editorial Calendar is Not Your Content Marketing Strategy

CONTENTMARKETINGINSTITUTE.COMMore and more, I am hearing marketers talk about how they have a strategy . . . and then proceed to say they are set because they have an editorial calendar. At the risk of sounding ranty, I’d love to yell from the rooftops: An editorial calendar is not a content marketing strategy! An editorial…

8 Free Resources to Soundtrack Your Video Without Getting Sued

BLOG.HOOTSUITE.COMIf you’re posting social videos to YouTube, you should know that the site takes audio copyright very seriously. If you include music that doesn’t belong to you, your video will likely be taken down from the site, and after three “copyright strikes,” your account will be terminated—and you’ll be barred from creating a new account.

The world’s most valuable resource is no longer oil, but data

ECONOMIST.COMA NEW commodity spawns a lucrative, fast-growing industry, prompting antitrust regulators to step in to restrain those who control its flow. A century ago, the resource in question was oil. Now similar concerns are being raised by the giants that deal in data, the oil of the digital era. These…

7 ‹Title Tag› Hacks for Increased Rankings + Traffic

MOZ.COMYou may find yourself wondering whether the humble title tag still matters in modern SEO. When it comes to your click-through rate, the answer is a resounding yes! In today’s Whiteboard Friday, we welcome back our good friend Cyrus Shepard to talk about 7 ways you can revamp your title tags to…

5 Brands Doing Cool Things on Social and What You Can Learn From Them

BLOG.HOOTSUITE.COMSplash. That’s the sound of the brands that push the envelope when it comes to social media marketing. While great campaigns deserve recognition, they likewise teach us a little bit more about innovation and creativity in the digital world. Bonus: to discover how to get more sales and conversions with social media monitoring on Hootsuite—no tricks or boring tips.

 Interesting Articles This Week

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