Valuable Tips to Help Your Social Marketing 116 – Interesting Articles This Week

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Valuable Tips | Interesting Articles This Week

An Early Facebook Investor Is Creating A Scouting Network For Brilliant Engineers

FORBES.COM — As venture capitalists mingled with members of the Golden State Warriors at a fall 2016 cocktail party, tech investor Ali Partovi scrambled to find something to talk about. Then he realized that an idea he’d been pondering for years put him on common ground with these basketball legends: The NBA…

The Best Time to Post on Instagram in 2019 (and the Worst)

BLOG.HOOTSUITE.COM — Blog / Social Is there really a best time to post on Instagram? Since Instagram switched to an algorithm-based feed in 2016, the question of timing has become especially fraught. If posts don’t show up chronologically, does the time you post them even matter anymore? The answer is…

What are Social Mentions and How to Track Them

BLOG.HOOTSUITE.COM — Blog / Social If your brand has any sort of presence online, you need to know how track social mentions. Insights from social listening can inform every aspect of running your business, from public relations and customer service to product and marketing. Let’s look at social…

Facebook’s ’10 Year Challenge’ Is Just a Harmless Meme—Right?

WIRED.COM — If you use social media, you’ve probably noticed a trend across Facebook, Instagram, and Twitter of people posting their then-and-now profile pictures, mostly from 10 years ago and this year.Instead of joining in, I posted the following semi-sarcastic tweet:My flippant tweet began to pick up…

Schaefer Marketing Solutions: We Help Businesses {grow}

BUSINESSESGROW.COM — Once again, the marketing world is convulsing with change. This month, it’s a new ad from Gillette questioning traditional ideas of masculinity ( Is This the Best a Man Can Get) and urging more enlightened role models. Some have lambasted the ad as polarizing and putting too many men in a bad light instead of celebrating progress.

Social Media Marketing Strategy: The Complete Guide for Marketers

BUFFER.COM — The key ingredient for doing social media marketing well is having a strategy. Without a strategy, you might be posting on social media platforms for the sake of posting. Without understanding what your goals are, who your target audience is, and what they want, it’ll be hard to achieve results…

5 Mistakes You Are Making With Your Instagram Videos

JEFFBULLAS.COM — Even though you can create both videos and images on Instagram, most businesses opt for creating more images. According to Quintly, 72.of all posts on Instagram are images, 16.make up videos and 10.are carousels (slideshow posts). It makes sense why Instagram users post more images, they take less time to create than videos.

How To Create A Memorable Experience For Your Customers

JEFFBULLAS.COM — Think small businesses can’t compete with bigger brands when it comes to marketing? Think again. Now that we’re judging the success of marketing on whether or not it creates an engaging experience, and not just on whether it results in a sale, the playing field is effectively leveled. Customers are willing to demonstrate their loyalty to whichever brand promises a more interesting time, in addition to a superior product.

The social layer is ironically key to Bitcoin’s security

TECHCRUNCH.COM — A funny thing happened in the second half of 2018. At some moment, all the people active in crypto looked around and realized there weren’t very many of us. The friends we’d convinced during the last holiday season were no longer speaking to us. They had stopped checking their Coinbase accounts. The tide had gone out from the beach.

Startups Weekly: Squad’s screen-shares and Slack’s swastika

TECHCRUNCH.COM — We’re three weeks into January. We’ve recovered from our CES hangover and, hopefully, from the CES flu. We’ve started writing the correct year, 2019, not 2018. Venture capitalists have gone full steam ahead with fundraising efforts, several startups have closed multi-hundred million dollar rounds, a virtual influencer raised equity funding and yet, all anyone wants to talk about is Slack’s new logo…

Welcome to the abnormalization of transportation

TECHCRUNCH.COM — Something odd is in motion in Los Angeles. On a recent day at the office, colleagues debated the merits of the Boring Company’s proposal to alleviate Dodger traffic via levitating tunnel pods. I stepped out for coffee in the afternoon and was almost run over by an elderly man on a dozen scooters, balanced precariously as he rebalanced dockless inventory.

President Trump Directed His Attorney To Lie To Congress About The Moscow Tower Project

BUZZFEEDNEWS.COM — After Cohen pleaded guilty to lying to Congress about the matter, Mueller’s team filed a memo in court saying he had offered them “credible” and “useful” information over the course of seven interviews. The special counsel wrote that Cohen had provided details about his contacts with “persons connected to the White House” in 2017 and 2018 and about how he had prepared his statements to Congress.

Squad is the new screensharing chat app everyone will copy

TECHCRUNCH.COM — next teen sensation because it makes it easy to do nothing… together. Spending time with friends in the modern age often means just being on your phones next to each other, occasionally showing off something funny you found. lets you do this even while apart, and that way of punctuating video chat might make it the teen girl “third place” like Fortnite is for adolescent boys.

It’s 2019. Stop Treating Customers Like Strangers

ENTREPRENEUR.COM — Cross channel marketing is key. January 17, 2019 8 min read Opinions expressed by Entrepreneur contributors are their own. My wife and I communicate with each other quite a bit, as you…

A popular WordPress plugin leaked access tokens capable of hijacking Twitter accounts

TECHCRUNCH.COM — A popular plugin, installed on thousands of websites to help users share content on social media sites, left linked accounts exposed to compromise. The plugin, Social Network Tabs, was storing so-called account access tokens in the source code of the WordPress website. Anyone who viewed the source code could see the linked Twitter handle and the access tokens.

A first look at Twitter’s new beta app and its bid to remain ‘valuable and relevant’

TECHCRUNCH.COM — has made a name for itself, at its most basic level, as a platform that gives everyone who uses it a voice. But as it has grown, that unique selling point has set Twitter up for as many challenges — harassment, confusing way to manage conversations — as it has opportunities — the best place to see in real time how the public reacts to something, be it a TV show, a political uprising, or a hurricane.

Dear significant others: Please let us watch our shows alone

MASHABLE.COM — In Binged, Mashable breaks down why we binge-watch, how we binge-watch, and what it does to us. Because binge-watching is the new normal. There’s something I need to discuss with you, something that’s been tearing me apart for a while. It’s hard to talk about, especially given how many [weeks/months/years] we’ve spent cuddling up together.

Instagram caught selling ads to follower-buying services it banned

TECHCRUNCH.COM — has been earning money from businesses flooding its social network with spam notifications. Instagram hypocritically continues to sell ad space to services that charge clients for fake followers or that automatically follow/unfollow other people to get them to follow the client back. This is despite Instagram reiterating a ban on these businesses in November and threatening the accounts of people who employ them.

The 10 Most Popular Online Courses of 2018, According to Coursera

INC.COM — Research shows that lifelong learning will make you richer, happier, and even more popular. And these days you don’t even have to leave the house to continue your education. Books were always a stay-home learning option, but thanks to an incredible array of online courses you can now get instruction and guidance from some of the smartest minds in the country from the comfort of your own couch.

Manual raises £5M to build its ‘wellbeing guide’ for men

TECHCRUNCH.COM — Manual, a ‘wellbeing platform’ for men, has closed £5 million in seed funding. Backing the round is the U.K.’s Felix Capital, Germany’s Cherry Ventures, and U.S.-based Cassius Capital. The first iteration of the startup’s offering is being launched today: a new website that aims to arm men with the knowledge and tools they need “to proactively solve their wellbeing and look after their health”.

Interesting Articles This Week

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