Valuable Tips | Interesting Articles This Week
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The 20 Best New Social Media Tools to Try in 2018 and How to Use Them
BLOG.BUFFERAPP.COM — Now that 2018 is here and in full swing, you might be looking for new social media tools to add to your marketing stack. According to Scott Brinker of the Chief Marketing Technologist Blog, there are now more than 5,000 tools in the marketing technology landscape. So where do you start? As part…
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4 Ways to Get People to (Genuinely) Like You on Social Media
BLOG.HOOTSUITE.COM — Blog / Social By: Kaylynn Chong One of Robert Cialdini’s famous six principles of persuasion states that people are more likely to buy from people they like. It’s one thing to get more likes, more followers, and boost engagement—the question is how do you get people to genuinely…
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Daily Hashtags Explained: What They Mean and How to Use Them
BLOG.HOOTSUITE.COM — Blog / Social By: Emily Copp Margarita Monday at your local bar. Your favorite food truck parked outside work on Tuesdays. When you know the scoop in your neighborhood, joining in on weekly events is a lot of fun and can bring you closer to your community. Daily hashtags are the…
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The 5 Key Ingredients of a Perfect Facebook Post
BLOG.HOOTSUITE.COM — Blog / Social By: Dara Fontein No two Facebook posts are created equal. Of the many ingredients that go into each one—visuals, compelling copy, headlines, and timing—there are countless variations. There is no perfect Facebook post, but there is such a thing as a perfect Facebook…
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4 Instagram Secrets Teens Know that Brands Don’t
BLOG.HOOTSUITE.COM — Blog / Social By: Dara Fontein I wouldn’t be surprised if there was a secret guide to Instagram that was only available to those under the age of 20. Whether it’s knowing how to get the most likes, sharing beautiful images, or interacting with other users, teenagers seem to know…
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How to Get Your Brand on the Instagram Explore Page
BLOG.HOOTSUITE.COM — Blog / Social By: Dara Fontein Every business wants to rise from obscurity to notoriety. But it’s a shift that takes a lot more than just luck. The Instagram Explore page—or tab, if you prefer—is a true testament to this. One of the best ways to boost your results is to get your…
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How Small Businesses Can Use Curated Content to Save Time on Twitter
BLOG.HOOTSUITE.COM — Blog / Social By: Kendall Walters The half-life of a Tweet—that is, the amount of time in which a Tweet will receive at least half of its total engagement—is as little as 24 minutes, according to Wiselytics. Things happen fast on Twitter—that’s what makes it such an exciting…
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14 Resources for Creating Beautiful Social Media Images
BLOG.HOOTSUITE.COM — Blog / Social By: Sarah Dawley Hundreds of millions of images are shared on social media every day, but chances are only a few actually make you stop scrolling and pay attention. What do they have in common? They’re high-quality, visually appealing, and shareable. Building a…
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How to Get Twitter Followers: A Master Guide
BLOG.HOOTSUITE.COM — Blog / Social By: Sarah Dawley A consistent increase in the number of people who follow you is one of the biggest signs of a successful Twitter strategy. To help you get more Twitter followers, we created the following guide that covers the strategies and tactics we’ve used here…
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LinkedIn for Business: The Ultimate Marketing Guide
BLOG.HOOTSUITE.COM — By: Christina Newberry You may have heard that LinkedIn has 433 million users, 40 percent of whom check the platform every day. Those numbers are certainly substantial, but they aren’t the statistics that really matter for a business-oriented network like LinkedIn. What really matters is…
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9 Marketing Tips to Increase Your Instagram Followers
BLOG.HOOTSUITE.COM — Blog / Social By: Dara Fontein If you ask any social media marketer what their number one Instagram question or concern is, the majority will say it’s how to get more followers. While many users will say that they don’t care about how many Instagram followers they have, it’s a…
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How to Figure Out If Your Instagram Ads Cost Too Much
ADESPRESSO.COM — If you’re buying a new car, you might start by researching models online, looking at the price range for the car and choosing the one you like. Then you go to a dealership and haggle your way to below market value, armed with the knowledge of what your car should cost. But when you’re buying…
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