Valuable Tips | Interesting Articles This Week
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7 Lessons Brands Can Learn from the Most Creative Accounts on Instagram
BLOG.HOOTSUITE.COM — Blog / Social By: Amanda Wood With 500 million active users, it can be hard to stand out from the crowd on Instagram. It just isn’t enough anymore to create your account, post beautiful pictures every now and then, and like a few photos. Brands, influencers, and the everyday…
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How to Use Instagram: An Introduction to Instagram Marketing
BLOG.BUFFERAPP.COM — More than 500 million people use Instagram every day, and over five million businesses use Instagram to tell their stories visually, connect with their fans, and build their brand. If you’re new to Instagram, it might be daunting to think about how you can stand out in such a large crowd. But…
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How to Use Keyword Explorer to Identify Competitive Keyword Opportunities
MOZ.COM — You may have heard by now that Moz launched a new feature within Keyword Explorer last week. We heard your requests, and we’re super-excited for you to check out the new addition. The tool has been expanded to allow you to search by URL: an easy way to understand what keywords an exact URL,…
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Harvey Weinstein’s Army of Spies
NEWYORKER.COM — In the fall of 2016, Harvey Weinstein set out to suppress allegations that he had sexually harassed or assaulted numerous women. He began to hire private security agencies to collect information on the women and the journalists trying to expose the allegations. According to dozens of pages of…
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Social Media Strategy Template
HOOTSUITE.COM — Are you ready to take action on your social media strategy after reading How to Create a Social Media Strategy: A 5-step Guide to Developing Your Social Media Presence?We’ve created the Social Media Strategy Template as a working template and companion to that guide, so you can roll up your…
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Something is wrong on the internet
MEDIUM.COM — Something is wrong on the internet I’m James Bridle. I’m a writer and artist concerned with technology and culture. I usually write on my own blog, but frankly I don’t want what I’m talking about here anywhere near my own site. Please be advised: this essay describes disturbing things and links…
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Social Media Advertising: A Simple 3-Step Approach to Increasing Conversions and ROI
BLOG.BUFFERAPP.COM — There’s so much to learn with social media advertising that it’s difficult to know exactly where to start. For example, audience targeting, budgeting, A/B testing, pixel tracking, writing, designing, and analyzing all need to be taken into account if you want to see positive ROI from social media…
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Local SEO Holiday Checklist
MOZ.COM — “You know Dasher and Dancer and Prancer and Citations…”If you’re in charge of the local search marketing for a business, you’ve got two groups to please at the holidays: your clients/superiors and consumers. You don’t want to be kicked out of the reindeer games on January 2nd, so let’s dive…
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7 Digital Marketing Trends You Can’t Afford to Ignore
JEFFBULLAS.COM — I would have written you a shorter letter but I didn’t have the time. This quote attributed to many different sources sums up what we are now facing in this very complex world. Distilling the noise and confusion into clarity. Creating messaging and content that makes sense in one sentence, 140 characters or even a six second video.
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Why Snapchat is a Powerful Business Tool
BLOG.HOOTSUITE.COM — Blog / Social By: Ryan Holmes This post was originally published on LinkedIn. Recently, I broke some major company news… on Snapchat. Using a special lens that made me look like a bunny rabbit and talk in a high-pitched voice, I announced that my company had acquired a tool for…
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| Interesting Articles This Week |
