Valuable Tips | Interesting Articles This Week
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Getting Started with Social Media Metrics
HOOTSUITE.COM — Social media can be an incredibly important business tool. But if you’re not analyzing the data behind social, you’re missing out on important insights that can inform important decisions and help you achieve real results. To find those insights, you need to be tracking the right social metrics…
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I’m a woman in computer science. Let me ladysplain the Google memo to you.
VOX.COM — I’m a lecturer in computer science at Stanford. I’ve taught at least four different programming languages, including assembly. I’ve had a single-digit employee number in a startup. Yes, I’m a woman in tech. I have known, worked for, and taught countless men who could have written the now-infamous…
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How to Easily Turn Blog Posts Into Videos
SOCIALMEDIAEXAMINER.COM — Interested in repurposing your blog posts into videos? Looking for a no-cost tool to simplify the process? In this article, you’ll discover a partially automated tool that turns your blog posts into shareable social media video. How to Easily Turn Blog Posts Into Videos by Orana Velarde on Social…
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How Audiences Respond to Podcasts: New Research
SOCIALMEDIAEXAMINER.COM — Are you thinking about getting into podcasting? Wondering if podcasts still have an engaged audience base? In this article, you’ll discover insights from new research that show how listeners consume podcast content, and what might keep people from tuning in. How Audiences Respond to Podcasts: New…
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How to Make Work More Meaningful for Your Team
HBR.ORG — Executive Summary Research consistently shows that people experiencing meaningful work report better health, wellbeing, teamwork, and engagement; they bounce back faster from setbacks and are more likely to view mistakes as learning opportunities rather than failures. Research suggests…
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5 Brands Doing Cool Things on Social and What You Can Learn From Them
BLOG.HOOTSUITE.COM — Splash. That’s the sound of the brands that push the envelope when it comes to social media marketing. While great campaigns deserve recognition, they likewise teach us a little bit more about innovation and creativity in the digital world. Bonus: to discover how to get more sales and conversions with social media monitoring on Hootsuite—no tricks or boring tips.
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Good Leaders Are Good Learners
HBR.ORG — Executive Summary When it comes to learning how to lead, experience has better rewards than leadership academies- if leaders are conscientious about how and what they are learning. Leaders can learn from their experiences by diligently working through each of the following three phases of…
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LinkedIn Profile Tips: 9 Ways to Keep Your Profile Fresh
BLOG.HOOTSUITE.COM — You wouldn’t send an outdated resume to a potential employer—so why let your LinkedIn profile wither away with old information? As the world’s largest professional networking site, LinkedIn isn’t slowing down when it comes to growth. More than two new members join LinkedIn every second—contributing to a total of 467 million registered users that continues to increase.
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Facebook Best Practices
HOOTSUITE.COM — On an average day, over 1,500 pieces of content compete for placement in your customer’s Facebook News Feed. With so much content competing for limited space, how can your brand win? By boosting the number of times people share your content. In this guide, you’ll discover the exact types of…
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The 7 Best Instagram Analytics Tools (And Metrics You Need to Track)
BLOG.HOOTSUITE.COM — Instagram analytics tools can help you plan content and future campaigns, and reach your social media goals. These goals should be specific, attainable, relevant, and timely. They should also be measurable. This tells you where your efforts are paying off, and where they’re not. Under all those Instagram images is a goldmine of data.
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| Interesting Articles This Week |
