Valuable Tips | Interesting Articles This Week
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How We Increased the Readership of Buffer’s Blog to Over 1.5 Million Visits
BLOG.BUFFERAPP.COM — Every company is a media company these days, and Buffer is no different. We started the Buffer Social blog in January 2011 and since then it has been a key component in the success of the company. We have published more than 1,000 posts—and we’re honored to receive more than 1.5 million visits…
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The Lazy Writer’s Guide to 30-Minute Keyword Research
MOZ.COM — You, a content marketing ninja, are able to wield immense SEO reach with your content in ways most SEOs (*cough* like myself) can only dream of. BUT, you’re not leveraging keyword research to your advantage! The fact that you can discover how many people per month are searching for something,…
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How To Optimize Your LinkedIn Summary & Profile To Get JobsA 5-Day Plan for Increasing Your Twitter Engagement
Uptowork.COM — As a job seeker, having a LinkedIn profile is no longer a matter of choice. It’s a necessity. Why? Well, for starters, everyone is on LinkedIn – job seekers, recruiters, CEOs, that weird guy next door, your mom – everyone. Okay, but what if you’re not looking for a job right now. Well, you don’t have to be actively looking for a job to use LinkedIn. In fact, if you optimize your profile and engage with the platform a job could come looking for you…
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How to Create a Social Media Content Calendar: Tips and Templates
BLOG.HOOTSUITE.COM — Close your eyes and picture this: it’s May end of day, all the designers have gone home and suddenly it hits you: tomorrow is Star Wars Day—May the 4th—a huge marketing opportunity and you’ve got nothing. A mad scramble ensues to come up with a clever concept, create assets, and execute in time to ride the wave of lightsabre-filled fun.
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5 Things You’ve Been Told About Social Marketing That Just Aren’t True
BLOG.HOOTSUITE.COM — Social media is ever-changing, evolving, and taking on new roles in the world we live in. That means it’s also changing the way we do business. Although it’s definitely picked up in the last few years, the idea of social media marketing for your business has been around long enough to have spurred a few misconceptions.
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A $99 ‘subscription’ will be the beginning of the end for Twitter
MASHABLE.COM — You know that guy on Twitter. He (or she) is always firing off what they’re up to (no matter how mundane), commenting on every trending hashtag, and often tossing out flashes of #dailyinsight. This is the Twitter Influencer™, and it’s a species as old as Twitter itself. Even if you don’t value what this kind of person has to say, chances are you follow a couple of them—maybe because you once met them in real life and thought they seemed okay, or you clicked on a few of them when you were new to Twitter.
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7 TED Talks to Make You a Better Social Media Marketer
BLOG.HOOTSUITE.COM — TED Talks are a great way to learn about new developments in your industry and smarter ways of working. I spent 10 hours hunting down the best TED Talks for social media marketers—so you don’t have to. Continue reading for a list of our favorite TED Talks that can make you a better social media marketer.
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7 Must-Have Ingredients In Any Effective Link Building Campaign
JEFFBULLAS.COM — Once upon a time, when Yahoo! was one of the most dominant search engines and Google was nowhere to be seen on the ‘most popular search engines’ map, search rankings depended solely on web page content. But then Google rolled out its PageRank Algorithm and completely changed the way in which search results were displayed.
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5 Tactics to Earn Links Without Having to Directly Ask
MOZ.COM — Typical link outreach is a tired sport, and we’ve all but alienated most content creators with our constant link requests. In today’s Whiteboard Friday, Rand outlines five smart ways to earn links to your site without having to beg. Click on the whiteboard image above to open a high-resolution…
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| Interesting Articles This Week |
