Valuable Tips to Help Your Social Marketing 153 – Interesting Articles This Week

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Valuable Tips | Interesting Articles This Week

How to Schedule Instagram Posts: A Simple Step-By-Step GuideBLOG.HOOTSUITE.COM — Blog / Social Okay team, it’s almost 2020 and that means knowing how to schedule Instagram posts in advance is no longer ‘neat,’ it’s non-negotiable. Whether you’re running a business account, a creator account, or you’re building up your brand on the regular, using an Instagram…
Instagram Will Begin Hiding Total Like Counts for US Users from Next WeekSOCIALMEDIATODAY.COM — Get ready for the next big shift at Instagram. On Friday, at the WIRED25 Conference in San Francisco, Instagram chief Adam Mosseri announced that the platform will be extending its test of hiding total like counts to users in the US. “Not the whole US at once, but just some of you,” Mosseri told the audience.
Instagram Will Test Hiding ‘Likes’ in the US Starting Next WeekWIRED.COM — If you post a picture, and no one sees how many people liked it, does it still exist? Instagram users in the United States are going to find out next week. Months after the company tested hiding “like” counts in Canada, Australia, New Zealand, Japan, Ireland, Italy, and Brazil, CEO Adam Mosseri…
How to Create the Best Facebook Video Ads in 4 Simple StepsBLOG.HOOTSUITE.COM — Blog / Social Wondering if Facebook video ads are worth your time? Worth your attention? Worth your $$$? Then this post is worth it for you to answer those questions. Starting with this one… What are Facebook video ads? They’re ads to reach your audience further, and engage…
Emmanuel Macron on Europe’s fragile place in a hostile worldECONOMIST.COM — WHEN EMMANUEL MACRON stepped from his presidential plane onto the red carpet at the airport in Shanghai on November 4th, two flags were fluttering in the warm air: one Chinese, the other the French tricolore. This was only to be expected for a visiting French president, whom President Xi Jinping…
How to stop Cameroon collapsing into a full-fledged civil warECONOMIST.COM — FOR 37 YEARS one man has ruled Cameroon, a staggeringly corrupt, oil-rich state in central Africa. President Paul Biya is an old-fashioned autocrat. When democracy swept across Africa after the cold war ended, he called it a “distasteful passing fetish”. Then he realised he would attract less…
These Are the 3 Types of Content You Should Focus on to Grow Your BusinessINC.COM — It is easy to become overwhelmed with the bevy of ideas of how to get your message out to the masses. However, one thing is true?–?consistent content is crucial. . In the ever-changing pace of high-growth entrepreneurship, you must have the ability to reach your target market on every level possible.
A Crash Course in Custom Audiences for Your Social Media AdsBUFFER.COM — When you want to get your message in front of the right people on social media, where do you turn? More and more, brands and businesses are turning to social ads and custom audiences. You can do a lot of awesome, targeted messaging by focusing on the right audiences with your ads — whether…
Google hires former Disney and Star executive to head its India businessTECHCRUNCH.COM — said on Friday it has appointed Sanjay Gupta, a former top executive with Disney India and Star, as the manager and vice president of sales and operations for its India business. Gupta will be replacing Rajan Anandan, who left the company to serve VC fund Sequoia Capital India as a managing director in April this year.
Sir Martin Sorrell’s Silicon Valley charm offensiveTECHCRUNCH.COM — Sir Martin Sorrell is the kind of founder who people in Silicon Valley most prize. He has enjoyed huge success, having built the world’s biggest advertising conglomerate over 32 years, WPP. He’s also out for revenge. Soon after WPP’s board began investing an “allegation of misconduct” — it later asked him to pay back $200,000 in personal expenses — Sorrell left the company in a huff, forming another market player, S4 Capital, six weeks later.
Michelle Obama assembles her ‘Voting Squad’MASHABLE.COM — On Thursday, Michelle Obama took to Twitter to announce her “Voting Squad,” a group of people meant to hold each other accountable to vote — and make sure friends, relatives, and neighbors are registered and prepared to do the same. . Obama’s squad includes Selena Gomez, Liza Koshy, Shonda Rhimes, Megan Rapinoe, Tracee Ellis Ross, Kerry Washington, Rita Wilson, Tom Hanks, Faith Hill, Janelle Monáe, Lin-Manuel Miranda, and Chris Paul.
The 6 Best Books of the Year for Entrepreneurs (They Make Great Gifts, Too)INC.COM — I read about 75 non-fiction books a year. As an author of nine of my own books, it’s critical that I stay current on what the greatest minds in business are thinking. When a title really sparks my imagination, I contact the authors directly. But I only write about books that teach me something new.
Just 48 hours left to buy early bird passes to Disrupt Berlin 2019TECHCRUNCH.COM — Opportunity’s still knocking, but it’s on a very short leash. We’re T-minus 48 hours remaining on early bird prices to Disrupt Berlin 2019. And if you want to talk opportunity, you won’t find a better one than attending this two-day international conference focused on early-stage startups. Right now, savvy startuppers can reap significant savings — up to €500 depending on which pass level you purchase.
Bill Gates Made a Major Miscalculation about Mobile and Microsoft Never Recovered. Here’s WhyINC.COM — Bill Gates has probably made more mistakes than most of us have had successes. That’s just the nature of being an innovator. Of course, the sum total of all of those mistakes turns out to be a few enormous successes. You know, like Windows, Office, and a massive enterprise customer base. It’s hard to knock a guy with that kind of track record. .
Coveo raises $227M at $1B+ valuation for AI-based enterprise search and personalizationTECHCRUNCH.COM — Search and personalization services continue to be a major area of investment among enterprises, both to make their products and services more discoverable (and used) by customers, and to help their own workers get their jobs done, with the market estimated to be worth some $100 billion annually. Today, one of the big startups building services in this area raised a large round of growth funding to continue tapping that opportunity.
Senegal’s NIMA Codes to launch address app in 15 African countriesTECHCRUNCH.COM — Senegalese startup NIMA Codes — a digital mapping service for locations without formal addresses — has upgraded its app and plans to go live in 15 African countries in 2020. The pre-seed stage startup launched in 2018 around an API that uses mobile-phone numbers to catalog coordinates for unregistered homes and businesses in Senegal.
The state of digital in Q4 2019HOOTSUITE.COM — In the nine months since the release of our Digital in 2019 report, the number of global internet users has climbed to nearly 4.5 billion. Mobile use has continued to surge ahead, with India alone adding 250,000 mobile users every day. And the internet’s center of gravity continues to shift…
Twitter Launches New Study of Key Cultural Shifts, Based on Billions of TweetsSOCIALMEDIATODAY.COM — With around 500 million total tweets being shared on the platform every day, Twitter sits on a trove of data insights, a mass of conversations and exchanges which have the power to indicate key shifts, including stock market movements, flood damage patterns, even earthquake predictions, all via 280-character missives.
Twitter suspends accounts affiliated with Hamas and HezbollahTECHCRUNCH.COM — suspended several accounts affiliated with Hamas and Hezbollah over the weekend after being repeatedly asked to do so by a bipartisan group of U.Representatives. The lawmakers—Josh Gottheimer (D-NJ), Tom Reed (R-NY), Max Rose (D-NY) and Brian Fitzpatrick (R-PA)—criticized the company for allowing the accounts to stay up even though Hamas and Hezbollah are designated as Foreign Terrorist Organizations by the United States government.
The New McDonald’s CEO Just Sent an Email to Every McDonald’s Employee. Here’s Why It Reads The Way It DoesINC.COM — You might know by now that McDonald’s fired its chief executive officer Sunday, and tapped the former head of its U.operations to the top overall role. . Details about the sudden change are a bit scarce, except that outgoing CEO Steve Easterbrook was let go after a “recent consensual relationship,” that “violated company policy and demonstrated poor judgment,” according to the company.
Interesting Articles This Week

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