Social Media and Digital Marketing Success Requires a Marriage, Not a One Night StandSOCIALMEDIATODAY.COM — As humans, instant gratification is in our DNA, and we now live in a society which is increasingly being built on immediate access. When we want something, we want it now – we don’t want to wait in line or even wait for a mobile web page to load on our device. This is why you now have only eight seconds to make that first digital impression when your dream customer visits your blog, website or social network profiles.
Facebook will allow UK election candidates to run false adsCNN.COM — London and New York (CNN Business)A controversial policy allowing politicians to run false ads on Facebook will extend to the United Kingdom as the country prepares to vote in a historic December election, Facebook confirmed to CNN Business. The policy is being championed by Facebook executive Nick Clegg, the former deputy prime minister of the United Kingdom who himself once complained about “lies” spread during the 2016 Brexit referendum.
8chan returns with a new name and a reminder not to do illegal stuffMASHABLE.COM — Launched in 2013 by Fredrick Brennan as an alternative to 4chan, 8chan had been linked to harassment campaigns, racism, misogyny, neo-Nazism, pedophilia and mass shootings. It was also a hub for believers of far-right conspiracy theory QAnon, which claims that a secret cabal of “Satan-worshiping pedophiles” rules the world and that only Donald Trump can stop them.
China’s median age will soon overtake America’sECONOMIST.COM — SHORTLY AFTER 9am the neighbourhood care centre for the elderly shuffles to life. One man belts out a folk song. A centenarian sits by his Chinese chessboard, awaiting an opponent. A virtual-reality machine, which lets users experience such exotic adventures as grocery shopping and taking the…
Societies change their minds faster than people doECONOMIST.COM — Get our daily newsletterUpgrade your inbox and get our Daily Dispatch and Editor’s Picks.AS RECENTLY AS the late 1980s, most Americans thought gay sex was not only immoral but also something that ought to be illegal. Yet by 2015, when the Supreme Court legalised same-sex marriage, there were only…
Islamic State after the death of Abu Bakr al-BaghdadiECONOMIST.COM — AS ITS SO-CALLED caliphate expanded across Syria and Iraq, Islamic State (IS) promised its followers an apocalyptic battle to come. Eager jihadist propagandists predicted that a final victory over the “crusader armies” would usher in the day of judgment and give birth to a new world. The man who…
What Berlin’s top VCs want to invest in right nowTECHCRUNCH.COM — of Europe’s leading startup hubs over the last decade, featuring unicorns N26, Delivery Hero, HelloFresh, and Auto1 Group. Berlin attracts developers from Eastern Europe and elsewhere into an international hub where English is the linga franca among startups and costs are noticeably lower than in London or Paris.
Get student, nonprofit & govt discounts to Disrupt Berlin 2019TECHCRUNCH.COM — Calling all tech-minded students, nonprofit and government employees — this is your moment. Come and join us at Disrupt Berlin 2019 on 11-12 December at a price you can afford — because great ideas and innovation come from every sector. Apply for our discounted Innovator passes for students and nonprofit or government employees and enjoy all the early-stage startup goodness of Disrupt Berlin.
Femtech startup Inne takes the wraps off a hormone tracker and $8.8M in fundingTECHCRUNCH.COM — Berlin-based femtech startup Inne is coming out of stealth to announce an €8 million (~$8.8M) Series A and give the first glimpse of a hormone-tracking subscription product for fertility-tracking and natural contraception that’s slated for launch in Q1 next year. The Series A is led by led by with early Inne backer Monkfish Equity also participating, along with a number of angel investors — including Taavet Hinrikus, co-founder of TransferWise; Tom Stafford, managing partner at DST; and Trivago co-founder Rolf Schromgens.
Freetrade, the UK challenger stockbroker, completes $15M Series ATECHCRUNCH.COM — Freetrade, the U.challenger stockbroker that offers commission-free investing, has closed $15 million in Series A funding. The round includes a $7.5 million investment from Draper Esprit, the U.publicly-listed venture capital firm, along with previously announced equity crowdfunding via Crowdcube. The funding will be used by Freetrade for further growth and product development, including “doubling down” on engineering hires.
What’s Real and What’s Hype With 5G? Here’s What You Need to KnowINC.COM — If you’re like most people, you probably fall into one of two categories: You either can’t wait for 5G to finally come to your city because it’s going to completely change the world, or you have no idea what 5G even means and don’t really care. If you’re in the latter group, the short version is this: 5G is the next-generation standard of wireless networks and it’s supposed to provide faster-than-broadband speeds to your cellular devices.
Want a free Innovator pass to Disrupt Berlin 2019? Apply to volunteerTECHCRUNCH.COM — If your budget simply can’t manage a line item for a ticket to Disrupt Berlin 2019, we have exciting news for you. Volunteer for our work exchange program, and we’ll give you a free Innovator pass good for both days of the show (11-12 December). We have a limited number of volunteer positions, and applications close Thursday, 31 October.
7 Mistakes Which Can Derail Your Social Selling StrategySOCIALMEDIATODAY.COM — “Traditional sales tactics no longer work because desensitized buyers never, or take days to, respond to emails and refuse to answer calls from numbers they don’t recognize. But savvy sellers who effectively engage on social networks are seeing meaningful results. These modern sellers create 45% more opportunities and are 51% more likely to achieve quota than those who do not embrace social.” This passage, from a landmark report by a marketing leader Forrester, sums up the pain, as well as enormous opportunity, that B2B organizations face when selling their products or services.
Extra Crunch is now available in five new European countries – TechCrunchTECHCRUNCH.COM — We’re excited to announce that Extra Crunch is now available to readers in Austria, Belgium, Italy, the Netherlands, and Poland. That adds to our existing European support in Germany, France, Spain and the U.Extra Crunch is a membership program from TechCrunch that features how-tos and interviews on company building, intelligence on the most disruptive opportunities for startups, discounts on TechCrunch events, an experience on TechCrunch.com that’s free of banner ads and more.
ByteDance denies it will go public in Hong Kong next quarterTECHCRUNCH.COM — has responded to a report in the Financial Times that said the Chinese Internet startup plans to go public in Hong Kong as early as the first quarter of next year. “There is absolutely zero truth to the rumors that we plan to list in Hong Kong in Q1,” said a spokesperson for the company, the owner of TikTok.
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