Valuable Tips to Help Your Social Marketing 104 – Interesting Articles This Week

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Valuable Tips | Interesting Articles This Week

Facebook Announces Two New Video Ad Buying Options to Maximize Revenue Potential

SOCIALMEDIATODAY.COM — Facebook has announced two new video ad buying options to help both businesses and publishers capitalize on the potential of video during the 2018 holiday season. The first is what Facebook’s calling ‘In-Stream Reserve’, which will enable advertisers to reach people watching video from “a selection of the most engaging, highest quality publishers and creators”.

4 Ways to Collect Email Leads From Your Facebook Group

SOCIALMEDIAEXAMINER.COM — Wondering how to build an email list from your Facebook group? Looking for tips to help? In this article, you’ll learn four ways to collect emails from your Facebook group. 4 Ways to Collect Email Leads From Your Facebook Group by Nate McCallister on Social Media Examiner. Why Gathering Emails…

How Facebook Was Hacked And Why It’s A Disaster For Internet Security

FORBES.COM — Of Mutual Interest S P ChangesASSOCIATED PRESSFacebook dropped a bombshell on Friday when it revealed an unknown hacker had breached the site, compromising the accounts of 50 million users. The company’s security team found three bugs were used in the attacks, saying they were used in combination…

The war over music copyrights

TECHCRUNCH.COM — VC firms haven’t been the only ones. raising hundreds of millions of dollars to invest in a booming market. After 15+ years of being the last industry anyone wanted to invest in, the music industry is coming back, and money is flooding in to buy up the rights to popular songs. As paid streaming subscriptions get mainstream adoption, the big music streaming services – namely Spotify, Apple Music, and Tencent Music, but also Pandora, Amazon Music, YouTube Music, Deezer, and others – have entered their prime.

Exclusive: Tim Berners-Lee tells us his radical new plan to upend the

FASTCOMPANY.COM — “The intent is world domination,” Berners-Lee says with a wry smile. The British-born scientist is known for his dry sense of humor. But in this case, he is not joking. This week, Berners-Lee will launch, Inrupt, a startup that he has been building, in stealth mode, for the past nine months. Backed by Glasswing Ventures, its mission is to turbocharge a broader movement afoot, among developers around the world, to decentralize the web and take back power from the forces that have profited from centralizing it.

Everything you need to know about Facebook’s data breach affecting 50M users

TECHCRUNCH.COM — Facebook is cleaning up after a major security incident exposed the account data of millions of users. What’s already been a rocky year after the Cambridge Analytica scandal, the company is scrambling to regain its users trust after another security incident exposed user data. Here’s everything you need to know so far.

Red Sox fan somehow hits Yankees player with his own home run ball

MASHABLE.COM — The Boston Red Sox should consider signing one of their fans that got ejected from Fenway Park on Saturday. After New York Yankees power hitter Giancarlo Stanton blasted a home run to the top of Fenway Park’s infamous Green Monster at the top of the seventh inning on Saturday, a Red Sox fan took that ball and whipped it back onto the field in protest, hitting Stanton in the arm after a hop as he rounded second base.

Make Your Social #FailProof

HOOTSUITE.COM — Social media fails are an unfortunate by-product of marketing—and life—on the web. But they can also provide for some major entertainment. In Hootsuite’s latest e-book we highlight the 9 biggest types of social media fails, discuss why they are missteps and how they happened. Most importantly,…

How We Know Kavanaugh Is Lying

CURRENTAFFAIRS.ORG — On Thursday morning, before the Senate Judiciary Committee, Christine Blasey Ford detailed under oath her claim that Supreme Court nominee Brett Kavanaugh attacked her and sexually violated her when he was 17. On Thursday afternoon, Kavanaugh went before the committee to defend himself from the charge, emotionally—sometimes angrily—claiming that he was an innocent man being persecuted by Democrats, that his hearings had become a “national disgrace” that had “destroyed my family and my good name.” The two witnesses, Ford and Kavanaugh, were both steadfast in their stories.

Woman accidentally informs the U.S. that she’s a terrorist via online travel form

MASHABLE.COM — While planning a visit to the United States, a British woman unwittingly answered “Yes” to an online travel application query asking if she had ever engaged in terrorist activity. Accordingly, Mandie Stevenson’s U.travel application was promptly denied, reports the BBC. “At first I thought it was a bad dream and then I realised what I had done,” Stevenson said on the BBC radio show “Mornings with Stephen Jardine.” Stevenson had been applying for a travel application using the U.Department of Homeland Security’s Electronic System for Travel Authorization site, or ESTA, when she erred.

The hearing’s over, but people still aren’t buying Kavanaugh’s discredited argument

MASHABLE.COM — Brett Kavanaugh’s seemingly tenuous relationship with the truth is still haunting those who watched him testify on Thursday. At times, the prospective Supreme Court justice abandoned composure to shed tears and scream, but at his most jarring he straight-up refused to answer questions directly, was unwilling to request an FBI investigation, and, as further research revealed, apparently lied under oath.

See the new iPhone’s ‘focus pixels’ up close

TECHCRUNCH.COM — The new iPhones have excellent cameras, to be sure. But it’s always good to verify breathless onstage claims with first-hand reports. We have our own review of the phones and their photography systems, but teardowns provide the invaluable service of letting you see the biggest changes with your own eyes — augmented, of course, by a high-powered microscope.

Strengthen and Protect your Brand Reputation on Social Media

HOOTSUITE.COM — Thanks to the proliferation of online reviews and social media, consumers are now in charge of a brand’s reputation just as much as the organization itself. By using social media to proactively strengthen and protect your organization’s reputation, you can increase your reach, establish…

The Guide to Paid Social

HOOTSUITE.COM — Social media is quickly taking over the digital advertising space. In the last year, social media ad spending has grown more than 50 percent to $16.3 billion. In 2017, Facebook reported $9.16B in advertising revenue for a single quarter (Q2)—a 47 percent increase over Q2 2016. This trend is not…

7 Free Social Media Icons (The Only Ones You’re Actually Allowed to Use)

BLOG.HOOTSUITE.COM — Blog / Social No website is complete without social media icons. And nowadays everything from email signatures and business cards to posters and video spots benefit from a little “iconography.” But before slapping icons on every asset your company owns, there are a few things to…

Facebook Stories Ads now available to all advertisers

MARKETINGLAND.COM — Facebook has officially launched Stories Ads on the Facebook platform, making the ad units available to all advertisers globally. The company first brought ads into Instagram Stories in January 2017, and began testing Facebook Stories Ads in May. Earlier this month, Facebook alerted its Marketing Partner Network to the coming ad units, asking ad management platforms to set Stories Ads on Facebook as a default opt-in.

Facebook Stories Hits 300 Million Users and Rolls Out Ads Globally

BLOG.BUFFERAPP.COM — Today, Facebook has announced that it’s rolling out Facebook Stories Ads to advertisers globally. More than 300 million people use Facebook Stories and Messenger Stories every day. Since Snapchat debuted the Stories format back in 2013, it has taken over the social media landscape. Facebook first…

 Interesting Articles This Week

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