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Valuable Tips | Interesting Articles This Week

What is the meaning of LinkedIn?

TECHCRUNCH.COM — Thanks to John Biggs for inspiring this piece; I cosign most of what he says here. I have long been mystified by LinkedIn, because of its spectacular uselessness (for me) as a professional social network. But I also assumed it was useful for someone. Now, though, I’m beginning to wonder if the emperor is naked after all, and LinkedIn is purely a fantasy social network for people cosplaying that game called success.

7 ways ‘The Simpsons’ predicted the chaos of Donald Trump’s presidency

MASHABLE.COM — The Simpsons has given us some of the best satire of the century — and it turns out it also predicted the Trump administration and the unprecedentedly weird timeline it would bring. As the show enters its 30th season, it has managed to foreshadow plenty of random things that were to come. And, when it comes to politics, it somehow managed to churn out episodes that, in hindsight, forewarned us of the chaos that was to come under a Trump administration.

SEO Maturity: Evaluating Client Capabilities

MOZ.COM — Clients aren’t always knowledgeable about SEO. That lack of understanding can result in roadblocks and delay the work you’re trying to accomplish, but knowing your client’s level of SEO maturity can help. In today’s Whiteboard Friday, we welcome the brilliant Heather Physioc to expound upon the…

Mobile social network Path, once a challenger to Facebook, is closing down

TECHCRUNCH.COM — It’s that time again, folks, time to say goodbye to a social media service from days past. Following the shuttering of Klout earlier this year, now Path, the one-time rival to Facebook, is closing its doors, according to an announcement made today. The eight-year-old service will close down in one month — October 18 — but it will be removed from the App Store and Play on October Any remaining users have until October 18 to download a copy of their data, which can be done here.

Follow the Local SEO Leaders: A Guide to Our Industry’s Best Publications

MOZ.COM — Change is the only constant in local SEO. As your local brand or local search marketing agency grows, you’ll be onboarding new hires. Whether they’re novices or adepts, they’ll need to keep up with continuous industry developments in order to make agile contributions to team strategy….

Social Media Data Cookbook – For Marketers

HOOTSUITE.COM — Social media data is valuable—everyone knows that. But while social data has been hyped by the media, marketers know that moving from collecting data to actually putting it to work is very difficult. In our free Social Media Data Cookbook, we took a different approach. Instead of focusing on…

Amazon launches Storefronts to give 20K small businesses a bigger spotlight

TECHCRUNCH.COM — Amazon has had a complicated relationship with small businesses over the years: on one hand, it’s long been a channel for them to sell goods online to a wider audience; but on the other, some have lamented giving over too much customer “ownership” to it in the name of sales, and not being able to stand out and present their brand and products in anything other than Amazon’s format.

Marc and Lynne Benioff will buy Times magazine from Meredith for $190M

TECHCRUNCH.COM — Another tech billionaire will scoop up a major news outlet. which acquired in January, announced today that it has agreed to sell its eponymous magazine to Salesforce.com co-founder Marc Benioff and his wife Lynne Benioff for $190 million. Meredith said in March that it planned to sell Time, Sports Illustrated, Fortune and Money as part of its goal to save $400 million to $500 million over the next two years and increase the profitability of its remaining portfolio of publications.

Stop Listening to Social Media Gurus and Build Your Own Digital and Social Marketing Plan

SOCIALMEDIATODAY.COM — How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts and participating at live, in-person industry events with the goal of learning the path to success in the online world? There’s no doubt you could spend your every waking hour listening to and watching others to learn what they suggest you should do to be super successful, rich and famous (or so they say), and there’s undoubtedly value in learning from others who’ve already been down the path you are wanting to succeed at.

A new CSS-based web attack will crash and restart your iPhone

TECHCRUNCH.COM — A security researcher has found a new way to crash and restart any iPhone — with just a few lines of code. Sabri Haddouche tweeted a proof-of-concept webpage with just 15 lines of code which, if visited, will crash and restart an iPhone or iPad. Those on macOS may also see Safari freeze when opening the link.

Sports Twitter is a fun and weird haven from an often bleak news cycle

MASHABLE.COM — This is An Ode to…, a weekly column where we share the stuff we’re really into in hopes that you’ll be really into it, too. Sports Twitter is no different. There are hot takes, unfounded insults, and trash talk between fans that gets surprisingly personal incredibly quickly. Oh, and some of the strangest Twitter drama around. .

North Korea skirts US sanctions by secretly selling software around the globe

TECHCRUNCH.COM — Fake social media profiles are useful for more than just sowing political discord among foreign adversaries, as it turns out. A group linked to the North Korean government has been able to duck existing sanctions on the country by concealing its true identity and developing software for clients abroad.

Everyday home gear made smart

TECHCRUNCH.COM — Editor’s note: This post was done in partnership with Wirecutter. When readers choose to buy Wirecutter’s independently chosen editorial picks, Wirecutter and TechCrunch may earn affiliate commissions. If you only have one smart home device, it’s likely something simple and fun like a voice-controlled speaker or color-changing LED light bulb.

Apple moves to thwart Facebook tracking

MASHABLE.COM — We’ve seen the beef between the two Silicon Valley giants play out over the course of the past year, with Apple CEO Tim Cook making derisive comments about Facebook’s profiling of users, only to have Mark Zuckerberg attempt a comeback. But the war of words has escalated to action. Starting Tuesday, reports the Associated Press, Apple’s Safari browser will update to automatically block certain types of cookies that Facebook relies on to track users as they move across the web.

Anna Kendrick made Barack Obama double over with laughter in 2012. Now we know why.

MASHABLE.COM — You want to know what real power looks like? Walking up to the President of the United States and calling him an asshole. During the era of Donald Trump, sure, saying something like that could go very badly. But back in 2012, when politics was less of a bloodsport and President Barack Obama still lived in the White House, Anna Kendrick didn’t just get away with it — she got the president laughing hysterically.

Little Baby Bum has billions of views on YouTube

MASHABLE.COM — Did you know that a near hour-long collection of children’s nursery rhymes set to 3D animation is the 20th most popular YouTube video ever? And the husband-and-wife duo behind the popular channel just sold Little Baby Bum, likely for millions of dollars. The exact sale price is confidential, but a social media marketing firm told Bloomberg that the London couple likely made between £6 million to £8.5 million ($7.8 million to $11.1 million).

The second blockchain bubble is now complete

TECHCRUNCH.COM — The last few months haven’t been easy for crypto investors. Following the dizzying highs of crypto trading late last year, which saw reach a peak of $19,276 and a market cap of $323 billion and Ether reach $1,152 with a market cap of more than $112 billion, prices have crashed. Today, Bitcoin trades at around $6,500, and Ether at $204.

Setting Goals, Objectives and KPIs

HOOTSUITE.COM — Video Transcript The best social strategy is one that methodically outlines how social media will support your organization’s broader initiatives. To do this, you’ll need to create a set of social media goals and objectives that clearly contribute to organizational success. Begin by…

Interesting Articles This Week

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