JEFFBULLAS.COM — So you have created a great piece of content and posted it on your blog. Now, what? Wait for the audience to discover it and praise it? Of course not. You must think of ways to amplify your content so that it reaches the right audience, at the right time. Content is created to fulfill a specific purpose and if it fails to reach the audience at the appropriate time, it loses its value.

SOCIALMEDIAEXAMINER.COM — Are you maximizing your Twitter marketing exposure? Have you heard of Twitter cards? Twitter cards help you attract more attention in the news feed, mine valuable analytics, and get better results from your ads. In this article, you’ll discover how to use Twitter cards to enhance your exposure….

SOCIALMEDIAEXAMINER.COM — Do you want to grow your LinkedIn network? Interested in practical, scalable ways to establish your professional credibility? LinkedIn is a powerful platform for fostering strategic connections and creating a successful brand. In this article, you’ll discover four ways to build trust and grow…

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SOCIALMEDIAEXAMINER.COM — Are you a local business on Pinterest? Looking for ways to connect with customers in your area? There are some simple tactics you can use to reach locals via Pinterest without using promoted pins. In this article, you’ll discover four ways to connect with local customers using Pinterest….

BLOG.BUFFERAPP.COM — What should you do if you want to become the best at what you do? There’s probably a long list, with lots of options. One thing we’re particularly fond of at Buffer when it comes to improving ourselves is listening to podcasts relevant to our niche and industry. In our case, that means social…

BLOG.HOOTSUITE.COM — Whether you’re creating a social media marketing strategy, designing a campaign, or making a business case for using a particular platform, you need to start in the same place: research. The basis of any successful social activity is understanding the platforms, who uses them, and how. That’s why we’ve compiled this list of social media statistics to show what sets each platform—and its users—apart.

BLOG.HOOTSUITE.COM — If I’m wearing headphones, there’s about an 80 percent chance I’m listening to a podcast (and a 20 percent chance I’m listening to nothing and just don’t want people to bug me). Podcasts are steadily growing in popularity (thanks Serial) and yet I’m still surprised by the amount of people who turn their noses up at them, or assume they’re just another form of “boring talk radio.” There’s a reason the act of oral storytelling is as old as human language itself, after all.