BLOG.BUFFERAPP.COM — Instagram places a big emphasis on search and discovery of content. It’s one of the few social media platforms with a Search and Explore tab in its app. Being featured in the search results or in Instagram’s Explore section can be a great way to boost your success on the network with added…

SOCIALMEDIAEXAMINER.COM — Interested in building a dashboard to track key social media metrics? Wondering which data and metrics to include? With a little strategic planning on the front end, you can select and track meaningful metrics that relate to your business goals. In this article, you’ll discover which metrics to…

JEFFBULLAS.COM — Outsourcing is the not-so-secret weapon many successful entrepreneurs and companies use to decrease their costs, by allotting a portion of their work to a third party. When done properly, outsourcing can lower your bottom line as well as raise your productivity. Outsourcing can be done domestically or by contracting an offshore solution provider (often known as offshoring).

MOZ.COM — Alright, so here’s the situation. You have a million-product website. Your competitors have a lot of the same products. You need unique content. What do you do? The same thing everyone does — you turn to user-generated content. Problem solved, right? User-generated content (UGC) can be an…

MOZ.COM — Internal links are one of those essential SEO items you have to get right to avoid getting them really wrong. Rand shares 18 tips to help inform your strategy, going into detail about their attributes, internal vs. external links, ideal link structures, and much, much more in this edition of…

BUZZFEED.COM — Two men were stabbed to death on a Portland, Oregon train Friday night, and another man injured, after they tried to intervene as a man shouted hate speech at two young women who appeared to be Muslim. On Saturday, police identified Ricky John Best, 53, and Taliesin Myrddin Namkai-Meche, 23,…

SOCIALMEDIAEXAMINER.COM — Do you wonder how your peers are using social media? Wondering if you should focus more on visuals or live video? In our ninth-annual social media study, more than 5,700 marketers reveal where they’ll focus their social media efforts. This industry report also shows you which social tactics are…

BLOG.HOOTSUITE.COM — Social video: it’s kind of a big deal. People watch more than 100 million hours of video on Facebook every single day, and YouTube reaches more viewers in the coveted 18- to 49-year-old demographic than any cable network in the United States. Snapchat has been reported to have 10 billion video views every day.