{"id":2674,"date":"2016-10-24T18:04:03","date_gmt":"2016-10-24T15:04:03","guid":{"rendered":"https:\/\/xtremefreelance.com\/?p=2674"},"modified":"2016-10-14T22:18:45","modified_gmt":"2016-10-14T19:18:45","slug":"5-new-social-platform-features-that-you-need-to-know-about","status":"publish","type":"post","link":"https:\/\/xtremefreelance.com\/5-new-social-platform-features-that-you-need-to-know-about\/","title":{"rendered":"New Social Platform Features That You Need to Know About"},"content":{"rendered":"<p>The social media\u00a0landscape is constantly changing, everyday there are new options and tools being announced and introduced, some major and some less significant. And in that, there are also some of those smaller, minor updates or tests that are important to specific groups but can go under the radar because they\u2019re not widely announced.<\/p>\n<p>As part of our ongoing effort to provide our readers with the best coverage of the latest social media news and insights, we feel it\u2019s important to cover all of these, but sometimes they\u2019re\u00a0not worthy of a their own individual post. So to keep you up to date on these smaller changes and features, here\u2019s a rundown of five\u00a0upcoming or \u201cin test mode\u201d features that are currently being trialed by\u00a0some of the major platforms &#8211;\u00a0starting with Facebook, which has several interesting new options in the works.<\/p>\n<ul>\n<li>\n<h2><strong>Hiding Mature Content<\/strong><\/h2>\n<\/li>\n<\/ul>\n<p>Policing offensive material on social is always a challenge, and one that\u2019s been made even more difficult with the advent of live-streaming &#8211; when the content is coming through in real-time, how can you censor it? For their part, Facebook has a <a href=\"https:\/\/nakedsecurity.sophos.com\/2012\/06\/21\/what-happens-report-abuse-facebook\/\" rel=\"nofollow noopener\" target=\"_blank\">whole team<\/a> of people who scan through potentially offensive material on the platform and flag or remove as necessary \u2013 but even with such processes in place, The Social Network still receives many complaints from users about confronting material everyday coming up in their feeds.<\/p>\n<p>As part of a new effort to combat the problem, Facebook is trialing a new \u2018<a href=\"http:\/\/www.businessinsider.com.au\/facebook-news-feed-tests-hiding-mature-content-2016-8?r=UK&amp;IR=T\" rel=\"nofollow noopener\" target=\"_blank\">Mature Content<\/a>\u2019 filter option for users.<\/p>\n<p><img decoding=\"async\" data-src=\"http:\/\/www.socialmediatoday.com\/sites\/default\/files\/adhutchinson\/files\/mature%20content.jpg\" alt=\"5 New Social Platform Features That You Need to Know About | Social Media Today\" title=\"\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" src=\"http:\/\/www.socialmediatoday.com\/sites\/default\/files\/adhutchinson\/files\/mature%20content.jpg\" alt=\"5 New Social Platform Features That You Need to Know About | Social Media Today\" title=\"\"><\/noscript>As shown in the image sequence, selected users are being shown the first message in their News Feed, giving them the option to remove mature content from their feed. If you do opt to remove mature posts, you\u2019re then able to either filter them\u00a0out\u00a0completely, or to appear with a warning cover which gives you the option on whether you\u00a0view\u00a0the flagged material or not.\u00a0Facebook told <a href=\"http:\/\/www.businessinsider.com.au\/facebook-news-feed-tests-hiding-mature-content-2016-8?r=UK&amp;IR=T\" rel=\"nofollow noopener\" target=\"_blank\">Business Insider<\/a> that machine learning is being used to determine if something in a post violates the platform\u2019s Community Standards, leading to it being potentially censored.<\/p>\n<p>It\u2019s an interesting option, giving users more control over what they see, and potentially could have some impact on brand content, depending on the products\/services you offer.<\/p>\n<ul>\n<li>\n<h2><strong>Donations During Live-Stream<\/strong><\/h2>\n<\/li>\n<\/ul>\n<p>Facebook&#8217;s also reportedly looking to trial a new system which would enable people to donate money during a Live stream, with those donations &#8211;\u00a0and donators &#8211;\u00a0displayed during the broadcast.<\/p>\n<p>The discovery is based on currently dormant back-end settings within Facebook Live, discovered by <a href=\"https:\/\/twitter.com\/MosheIsaacian\" target=\"_blank\" rel=\"noopener\">Moshe Isaacian<\/a>(and shared by The Next Web\u2019s <a href=\"https:\/\/twitter.com\/MattNavarra\/status\/771488428370358272\" target=\"_blank\" rel=\"noopener\">Matt Navarra<\/a>) earlier this week.<\/p>\n<p><img decoding=\"async\" data-src=\"http:\/\/www.socialmediatoday.com\/sites\/default\/files\/adhutchinson\/files\/fblive%20tipjar.png\" alt=\"5 New Social Platform Features That You Need to Know About | Social Media Today\" title=\"\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" src=\"http:\/\/www.socialmediatoday.com\/sites\/default\/files\/adhutchinson\/files\/fblive%20tipjar.png\" alt=\"5 New Social Platform Features That You Need to Know About | Social Media Today\" title=\"\"><\/noscript>Facebook&#8217;s been investigating \u2018tip jar\u2019 type options for a while \u2013 back in April <a href=\"http:\/\/www.theverge.com\/2016\/4\/19\/11455840\/facebook-tip-jar-partner-program-monetization\" rel=\"nofollow noopener\" target=\"_blank\">The Verge<\/a> got access to a Facebook survey which had been sent out to verified users posing\u00a0a range of questions around how they use Facebook, including whether they might find a tip jar option useful. If introduced, it could give Live broadcasters a new way to monetize their streams, and a new incentive to provide more value to their viewers, to whom they could directly appeal for funding to keep doing what they do. And worth noting, both YouNow and Twitch, which Facebook is now competing with in the live-streaming space, have donation options which, in YouNow\u2019s case, enable a sort of digital busking option for artists.<\/p>\n<p><img decoding=\"async\" data-src=\"http:\/\/www.socialmediatoday.com\/sites\/default\/files\/adhutchinson\/files\/younow.jpg\" alt=\"5 New Social Platform Features That You Need to Know About | Social Media Today\" title=\"\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" src=\"http:\/\/www.socialmediatoday.com\/sites\/default\/files\/adhutchinson\/files\/younow.jpg\" alt=\"5 New Social Platform Features That You Need to Know About | Social Media Today\" title=\"\"><\/noscript>That\u2019s very likely the type of activity Facebook\u2019s looking to encourage, giving broadcasters more reason to create content on the platform.<\/p>\n<p>There\u2019s no word as yet as to when, or even if, the tip jar system will ever be activated, but given it\u2019s already built into the code, it\u2019s likely we\u2019ll see the tool announced some time soon.<\/p>\n<ul>\n<li>\n<h2><strong>Facebook Crossposting<\/strong><\/h2>\n<\/li>\n<\/ul>\n<p>Another recent Facebook Page addition is a \u2018Crossposting\u2019 tool, enabling admins to submit one video post that can be shared across multiple Pages to which they\u2019re connected.<\/p>\n<p><img decoding=\"async\" data-src=\"http:\/\/www.socialmediatoday.com\/sites\/default\/files\/adhutchinson\/files\/crossposting.png\" alt=\"5 New Social Platform Features That You Need to Know About | Social Media Today\" title=\"\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\"><noscript><img decoding=\"async\" src=\"http:\/\/www.socialmediatoday.com\/sites\/default\/files\/adhutchinson\/files\/crossposting.png\" alt=\"5 New Social Platform Features That You Need to Know About | Social Media Today\" title=\"\"><\/noscript>Crossposting has been available within Business Manager since April, but the option has now also been added to the general Facebook Page options \u2013 Facebook\u2019s main use case for crossposting video is explained like this:<\/p>\n<blockquote><p><em>\u201cA media company might want to post a video on their main Page, their international Page, and one of their topical Pages. Then they might also want to repost that same video a few weeks later.\u201d<\/em><\/p><\/blockquote>\n<p>So if you manage multiple Pages and are looking to more easily share your video content across them, there\u2019s now a simplified tool to do so.<\/p>\n<p class=\"iii-article-excerpt\">&#8230;<\/p>\n<p class=\"iii-article-source\">Link: <a href=\"http:\/\/bit.ly\/2c6vdl6\" target=\"_blank\" rel=\"noopener\">5 New Social Platform Features That You Need to Know About<\/a> via www.socialmediatoday.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The social media\u00a0landscape is constantly changing, everyday there are new options and tools being announced and introduced, some major and some less significant. And in that,<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":2,"featured_media":4203,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[386,403],"tags":[442],"class_list":["post-2674","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","category-news","tag-social-platform-features"],"_links":{"self":[{"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/posts\/2674","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/comments?post=2674"}],"version-history":[{"count":0,"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/posts\/2674\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/media\/4203"}],"wp:attachment":[{"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/media?parent=2674"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/categories?post=2674"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/xtremefreelance.com\/wp-json\/wp\/v2\/tags?post=2674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}